Writer, author, blogger; develops search engine optimized (SEO) and social media content for businesses.
San Francisco Bay Area
- Current
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- Principal at SEO & Social Media
- Writer & Editor, Web Marketing (Contractor) at Cisco Systems
- Contributing Editor at PC World Communications
1 more...
- Past
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- Senior Editor at Macworld
- Executive Editor at Publish
- West Coast Editor at Computerworld
- Feature Writer at The Post and Courier
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James A. Martin’s Summary
I help businesses increase traffic to their Web sites and meet their business goals through search engine optimization (SEO) and social media. And I'm an author, journalist and blogger.
* SEO consulting/content development. I work with you to determine the keywords and other SEO strategies that will help you meet your business goals, challenges, and target customers' needs. I offer keyword research, link suggestions and strategies, and SEO editing (in which I edit existing content to make it more search-engine friendly). And I write new Web site content to appeal to target readers first, search engines second.
* SEO training. I can help your staff get up to speed on SEO: what it is, why it's important, and how to do it.
* Social media strategies and content. Facebook campaign? Twitter? YouTube channel? None of the above, or all? I can help you figure out a social media strategy, with goals and priorities, that makes sense for your business.
In addition, I have co-authored a book entitled "Getting Organized in the Google Era," to be published in March 2010 by Broadway Books, a Random House imprint.
As a journalist, I've written for national publications including The New York Times, Entertainment Weekly, and Travel + Leisure, as well as many newspapers.
For nearly eight years, I wrote the weekly Mobile Computing blog for PC World. During that time, Mobile Computing won national and regional awards and was republished on Washingtonpost.com, MSN.com, About.com, and other sites.
James A. Martin’s Specialties:
Web site content, search engine optimization (SEO), social media, book authoring, e-newsletters, executive presentations, YouTube video, customer success stories, white papers, Internet marketing, product marketing, branding
James A. Martin’s Experience
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Senior Editor
Macworld
(Publishing industry)
1992 — 1994 (2 years )
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Executive Editor
Publish
(Publishing industry)
1989 — 1992 (3 years )
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West Coast Editor
Computerworld
(Writing and Editing industry)
1987 — 1989 (2 years )
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Feature Writer
The Post and Courier
(Privately Held; Newspapers industry)
April 1982 — May 1984 (2 years 2 months)
Wrote feature articles and entertainment pieces for The Post and Courier in Charleston, S.C.
