Javier Albarracin

Javier Albarracin

Inventarte.net Founder & Director; Applications, Web and Blogs Developer

Peru

Current
  • CEO at Inventarte USA Corp
Past
Education
  • Instituto Centroamericano de Administración de Empresas
  • Universidad de Piura
  • Universidad de Lima
Connections
262 connections
Industry
Internet
Websites

Javier Albarracin’s Summary

Internet Entrepreneur, launched several succesful projects like the peruvian auctions portal Rematazo.com, the Latin-American blogs directory Blogalaxia.com, the videoblog Telurica.com and the newest launched blog network Mujeractiva.com

Helping other business to incorporate web 2.0 and blogs into their marketing and communications strategy. Delivered the first Facebook application for a Bank in Perú. Launched the most succesful Facebook game in Perú: "Crazy Combi".

Management Consultant with substantial experience on CRM / CVM Related Projects in Latin America (Mainly in Brazil) Have developed and delivered several roadmaps for CRM related implementations.

Application and Database Designer in a variety of business applications like: An automated marketing system (event-driven-marketing), Account Aggregation Portal, SMEs Portal, Balanced scorecard application, Credit card "save team" retention application, Telemarketing software, etc..

Also developed several segmentation schemes based on customer behaviour like Credit Card Customer Clusters, Propensity to Churn Model and a Collection Model.

Particularly interested on making Internet Technologies marriage with real Business Processes and Value creation objectives.

On his private life, Javier enjoy's typing some entries on his blog: http//spunk.perublogs.com

Javier Albarracin’s Specialties:

Blogs, Video Blogs, Search Engine, Internet, Business Strategy, Banking, Peru, CRM, Customer Value Management, CVM, Direct Marketing, Data Mining, Propensity Models, Campaign Manager, Consumer Banking, Consumer Finance, Marketing, Credit Cards, Opt-in Marketing, Web 2.0, Auctions, Blog, Perublogs, Portal, PHP, Mysql, Database Marketing, Database programming, Project Management, Business Plan, Application development, Facebook apps, Facebook Games, Socialmedia, Wordpress


Javier Albarracin’s Experience

  • CEO

    Inventarte USA Corp

    (Privately Held; 1-10 employees; Internet industry)

    June 2007Present (2 years 6 months)

    Shaping the US Hispanic and Latin America digital space. Positioning www.blogalaxia.com and www.telurica.com as leaders on their markets.

  • Manager Business Intelligence

    Interbank

    (Privately Held; 1001-5000 employees; IBK; Banking industry)

    March 2006January 2007 (11 months)

    Managed test environment, campaigns and competition analysis.

  • Manager, Database Marketing

    Interbank

    (Privately Held; 1001-5000 employees; IBK; Banking industry)

    October 2002March 2005 (2 years 6 months)

    In charge of the implementation and result-measuring of several micro-campaigns particularly for the Credit Card business. Already made more than 200+ Micro Campaigns.

    Analyze and Identify opportunities for activation, retention, development and winback of customers.

    Ad-hoc analysis. A lot.

  • Senior Associate

    DiamondCluster International

    (Public Company; 501-1000 employees; DTPI; Management Consulting industry)

    February 2000September 2002 (2 years 8 months)

    CRM Related Projects : Customer Base Analysis, Designed several initiatives helping companies to improve customer intimacy.
    Account Aggregation Portal Design.
    SMEs Portal Design.


Javier Albarracin’s Education

  • Instituto Centroamericano de Administración de Empresas

    MBA , Business Administration , 20062007

  • Universidad de Piura

    PDD , Management , November 2002December 2002

  • Universidad de Lima

    BA , Management , January 1989December 1996

    Prom President

    Activities and Societies:
    Initiated the first email-network between several latin universities.

Additional Information

Javier Albarracin’s Websites:

Javier Albarracin’s Interests:

Managing of internet website http://www.rematazo.com/ for more than a year, making it hit a 5000 daily visitors average. Developed first Latin American Blogs Directory "blogalaxia.com" & perublogs.com

Javier Albarracin’s Groups:

Perublogs

  •    Peruanos MBA
  •    INCAE Business School Alumni
  •    Barcamp Lima
  •    Lima Valley

Javier Albarracin’s Honors:

"Creativity and Innovation" award at Interbank, April 2005
"The trip to Normandy" award at Interbank, Feb 2005
"Best Sense of Humour" award at Interbank, May 2003


Javier Albarracin’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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