
Account Director at Weber Shandwick Worldwide
Greater Detroit Area

Account Director at Weber Shandwick Worldwide
Greater Detroit Area
Social media planning and execution, marketing communications program development, employee communication, media relations, writing, speechwriting
(Public Company; IPG; Public Relations and Communications industry)
May 2008 — Present (1 year 7 months)
(Public Relations and Communications industry)
March 2007 — April 2008 (1 year 2 months)
(Public Relations and Communications industry)
September 2006 — March 2007 (7 months)
(Accounting industry)
September 2005 — September 2006 (1 year 1 month)
(Public Company; 501-1000 employees; Financial Services industry)
October 2003 — September 2005 (2 years )
(Non-Profit; 51-200 employees; Hospital & Health Care industry)
September 2000 — October 2003 (3 years 2 months)
MS , Integrated Marketing Communications , 2004 — 2006
BA , Communications & Organizational Behavior , 1996 — 2000
Recipient of Claude Siffritt Undergraduate Award for outstanding work in Communication Studies
1992 — 1996
Blogging, keeping up on social media and general marketing trends, writing
Member, Toastmasters International
Member of the International Association of Business Communicators
•Goetz, JF, Barger C, (2008). “Harnessing the Media Revolution to Engage the Youth Market.” Journal of Integrated Marketing Communications. Northwestern University.
•Accepted as oral presentation at the Northwestern University Journal of Integrated Marketing Communications Launch Event. (November 2007)
•2009 IABC Gold Quill winner for best social media program (Chevy Aveo5 Livin' Large College Cab www.aveolivinlarge.com)
•2009 PRSA Silver Anvil Honorable Mention for best marketing communications program (Chevy Aveo Livin' Large College Cab)
•2008 PRSA Bronze Anvil for best word-of-mouth marketing campaign (GM's IGotShotgun)
•2008 IABC Detroit Renaissance Award for best Marketing Communications program--IGotShotgun
•2007 Forrester Groundswell Award: Chevrolet and Weber Shandwick for the Chevy Aveo Livin' Large Campus Challenge