
Head: Online Marketing
Johannesburg Area, South Africa

Head: Online Marketing
Johannesburg Area, South Africa
3 more...
Business generalist, info-hollic, book fanatic, trend-geek; I read widely - both Online (Websites, Blogs, Forums, Wiki's and follow a wide variety of social/web 2.0 solutions and services) and offline (you know like books and stuff).
While I am hugely interested in the intricacies of "business life", assimilating subjects such as management, leadership, marketing, Sales, HRM, Financial management, training and development, etc. My passion lies in the utilisation of the Internet, Mobile and related platforms/channels in achieving business goals.
I have been "practicing" on the Internet since 1997 and just when I think I know something, it all changes again - exciting stuff!
My areas of interest and application includes, SEO, PPC, Email marketing, Viral marketing, Affiliate marketing, Web analytics, Website planning and development and design from a strategic perspective, Strategic marketing planning, Project management, WebPR, Social Media and Web 2.0 (not the fluffy stuff, but utilising the principles to add value to current business activities), Conversion optimisation, Online Reputation Management etc.
the use of cutting edge technology and new media in marketing a brand online...
(Public Company; 1001-5000 employees; INVP; Banking industry)
May 2008 — Present (1 year 8 months)
scenario planning, marketing, sales, management, new technology, social networks, new media, online marketing, eMarketing, strategic planning