Associate CRM Analyst at Macys.com
San Francisco Bay Area
Associate CRM Analyst at Macys.com
San Francisco Bay Area
A self-motivated business student with experience in e-commerce deployment and Internet-focused marketing and analytics.
Web programming (standards compliant HTML, CSS, Javascript), Google AdWords, Yahoo Search Marketing, web analytics, SQL
(Public Company; Retail industry)
June 2007 — Present (2 years 2 months)
(Information Technology and Services industry)
February 2002 — October 2005 (3 years 9 months)
Intelligent Direct, Inc. is a business-to-business geography services and map printing company. The role of the Internet Business Developer was to grow the Internet sales channel and increase awareness of Intelligent Direct's brand on the web using a multi-site strategy.
Responsibilities include:
* Collaboration with project leaders to improve the aesthetic and functional representation of Intelligent Direct's brand on the web.
* Creation, analysis and management of Google AdWords and Yahoo Search Marketing campaigns based on each
sites’ strategic approach.
BS BA , Business Administration , 2004 — 2008
web 2.0, open source, technology industry, open standards, social networking, social graph, photography