
President at Insight Direction, Inc., Management / Marketing Consulting
Greater Chicago Area

President at Insight Direction, Inc., Management / Marketing Consulting
Greater Chicago Area
Insight Direction provides strategic marketing direction based on an intimate knowledge of the drivers of your market. We developed a proprietary research process to eliminate the shortcomings of traditional research, particularly focus groups and surveys.
We have broad industry experience in both consumer and B2B markets. For complete background, clients, experience and an assortment of white papers and case histories, visit www.insightdirection.com
New product development and introductions, brand development and refreshment, and core marketing strategy
Neuroscience-based market research
MENG