General Manager, Global Marketing at Radia Holdings Inc
Phoenix, Arizona Area
General Manager, Global Marketing at Radia Holdings Inc
Phoenix, Arizona Area
Genetically "Sales and Marketing" is what I am. I have built, successfully managed and developed sales and channels/partner sales teams on both a national and global stage. This includes direct sales, both territory based and vertically/market segment focused, and virtually all manner of channels/partners sales, e.g., OEM, VAR, SI, ISV's, Technology Alliances, Strategic Partners and IP/Technology Licensing.
I've built and successfully managed channels marketing/corporate marketing organizations. This included all branding and messaging, collateral materials, events, event planning, partner marketing, web based marketing and general brand marketing activities.
As an individual contributor, I have an extensive background and record of success in sales and business development/corporate development. Large “alliance” management and strategic partners and multi discipline, cross functional and cross region (international) sales.
I've run, now 3, global training organizations with full external P/L business unit responsibilities. Included in those training responsibilities were global curriculum development and instructional design responsibilities for audiences ranging from sales, operations, technical, technical service, customer service and management development. I've had design and delivery responsibilities for both hard and soft skills including presentation skills, negotiation skills, conflict resolution and effective communication (active listening) skills.
While having a demonstrated track record of success in tactical/day-to-day management, I both understand and can apply strategic thinking to leadership and management. Parts of my responsibilities have included M&A, joint venture development, acquisition target evaluation, valuations as well as the development of corporate strategic partnerships and alliance relationships.
Results oriented senior executive with a proven track record of success and accomplishment in diverse responsibilities. Strong skills in: assessment, problem solving and strategic planning. Proven track record of leadership and execution of business plans and processes. Able to keep objectives and implementation plans in line with economic realities.
(Staffing and Recruiting industry)
April 2009 — Present (4 months)
C level position for a Tokyo, Japan headquartered global staffing company. Responsible for development and management of our global brand and marketing strategy as well as leading our training and development programs under the banner “Radia University.”
(Venture Capital & Private Equity industry)
May 2007 — April 2009 (2 years)
Early stage/angel investing, business development/business planning, marketing development and M&A preparation,counseling and execution.
Consulting with turnaround and start-up business opportunities including:
- Zultys, Inc. Responsible for branding, positioning, messaging, web site development, collateral design, production, identity kit, image, logo and marketing program development, web site design and deployment, collateral materials design and production, PR/marketing campaigns.
- Compound, health and fitness club business plan, expansion planning and operations modeling
- ReMapper.com. valuation, business model and technology evaluation
- Cerberus Asia Capital Management LLC/Radia Holdings Inc. Responsible for all training and development programs for an engineering/Professional IT staffing organization. Included internal training (both outsourced and in-sourced program design, development) and external engineering staff training.
(Medical Devices industry)
July 2007 — July 2008 (1 year 1 month)
Responsible for all sales, marketing, product management/product marketing for a revolutionary training and fitness product.
• Full P&L responsibility
• Responsible for the development and execution of all branding, messaging, positioning and marketing strategies
• Completed sales process development achieving first profitable month in company's history after only 60 days in the position
• Responsible for the development and management of product roadmap
• Responsible for casting, managing and engaging with corporate Advisory Council
• Responsible for the initial development and management of all shipping, installation and customer execution
• Secured first domestic and first international distribution partners
• Launched international distribution in Korea and China
(Privately Held; 11-50 employees; Computer Networking industry)
December 2005 — April 2007 (1 year 5 months)
Responsible for the development and execution of sales and channels sales strategies for an IP network appliances/Load balancing/traffic management manufacturer.
• Responsible for all sales, channels sales and marketing direction, partner programs, pre-sales implementation
• Full P/L responsibility
• Responsible for all planning, execution, development and delivery of business development and marketing strategies including all market segmentation, partner acquisition, strategic partnerships and corporate partnerships, M&A and technology licensing
• Managed international distributorship's in 19 countries, heavy emphasis on Asia/Pacific and continental Europe.
(Computer Software industry)
November 2003 — May 2005 (1 year 7 months)
Responsible for the development and execution of all sales, marketing and product marketing programs for an IP Infrastructure and Multi-media over IP technology suite company
• Full P/L responsibility
• Responsible for all planning, execution, development and delivery of business development and marketing strategies including all partner acquisition, M/A, strategic partnerships and corporate partnerships
• Responsible for the establishment and management of product roadmap and technology direction
• Speaker at VoiceCon Orlando Florida March 2004
• Finalist “Best in Show” Interop+Networld May 2004
• Established 15 national partnerships including Accenture, Promosoft, and Blackstone Technology
(Public Company; 5001-10,000 employees; CITP; Outsourcing/Offshoring industry)
April 2002 — October 2003 (1 year 7 months)
Vice President Managed Service Solutions
Responsible for the direct engagement management and securing new and development of strategic partnerships for IT and Professional Services nationwide. Responsible for the sales and sales management of vendor managed solutions for F1000 companies.
Speaker and Panelist at 2003 Information Management Forum on contingent labor strategies.
Managed strategic partner relationships with Accenture, Fieldglass, IQNavigator and D2C solutions
(Public Company; 5001-10,000 employees; Internet industry)
November 2000 — February 2002 (1 year 4 months)
Responsible for the management of all alternate channel and indirect sales programs, marketing and sales programs, revenue streams, partnerships and alliances
Full P/L responsibility for staff of 32 with revenue quota of $45M and marketing budget of $1.5M
Alliance management included; Sun Microsystems, Cisco Systems, Compaq Computer Corp., Intel, Microsoft, EMC, Accenture, Price Waterhouse Coopers, Deloitte Consulting and over 30 other regional or transnational SI, ISV and Consulting firms.
Alliance and Partner Marketing staff responsible for all channels marketing, marketing programs, marcom and event marketing
Global Training Responsibilities for all Sales, Systems Engineers, Project Managers, Service Managers and Operations staff.
Responsible for all planning, execution, development and delivery of product, sales and process training worldwide
Member corporate Operations Management Team Member Technical Advisory Council
(Privately Held; 51-200 employees; Computer Software industry)
August 1999 — November 2000 (1 year 4 months)
Vice President Sales and Business Development
Responsible for all sales, business development activities, customer integration and partner deployment for a B2B dot.com, pre-IPO, start-up.
Developed relationships and partnerships with over 70 partners including some of the top names in online services, including Lycos and iWon.com. Responsible for key alliances with major portals, Web-based job sites, business sites, leading contingent labor agencies, Fortune 500 companies and many others, for a B2B Exchange Technology suite.
Designed, developed and managed client integration, member support, client services and account development teams.
Developed activity tracking and reporting metrics for sales, client services and member support
Responsible for staff selection, training and development
(Public Company; 10,001 or more employees; ADO; Human Resources industry)
January 1997 — May 1999 (2 years 5 months)
Senior Sales Management for North American Vertical Market Segment
Major Achievements
Developed Global Sales Strategy for Fortune 500 I/T and High-tech clients resulting in sales contracts valued at $1.75B
Clients included; EDS, Allied Signal, Universal Studios Inc., IBM, Digital Equipment, SUN Microsystems, NEC Electronics, Lockheed Martin Co.,Cisco Systems
Designed and developed proposal response mechanisms for all Global Sales activity in North America
Member of the Intranet steering and Sales Force Automation committees
Member of a corporate task force to develop cross functional, cross branded sales strategies
Chaired corporate task force for internet requisitions and reporting
(Public Company; Computer Software industry)
1991 — 1994 (3 years)
Senior management staff position responsible for all internal and customer training for North American operations of high-end Unix and Windows based computer graphics and imaging products and worldwide curriculum development group
Major Achievements:
Full P/L responsibility for staff of 81 and operating budget of $11M
Designed and Developed National Accounts/Major Accounts sales training program
Designed and implemented Management Training program to internal management staff and field sales managers
Member worldwide System Services task force chartered to create a business unit to sell consultative high end system design, training, coordinated system design with value-added partners and implementation services
Composition, Performance 1976 — 1978
Woodwinds player (among many additional instruments) who now uses this talent to annoy friends, family and neighbors.
Volunteer Affiliations Performing Arts Reaching To Youth (SF based performing arts youth endowment) 1999, 2000 Executive Board, American Society for the Prevention of Cruelty to Animals 1999 – 2001, Cat Veterinary Specialist and Adoption Counselor, SF Opera Society, Medallion Member 2000 – 2006, Leukemia-Lymphoma Society, Platinum Sponsor 2005, Member Golden Gate Wine Society 2008 - present
Professional Organizations and Training Programs
Member American Society for Training and Development, Member International Society for Performance Improvement (lifetime member)
Association of the Graphic Arts, Supplier Board 1993, Member Long Island Association 1994 - 1996
Miller-Heiman, “Strategic Selling” 1992, Huthwaite Inc., SPIN “Making Major Sales” 1992, 1993, 2002, PMI, “Effective Classroom Instruction” 1993, 1994, American Management Association “Fundamentals of Marketing Communications” 1995, National Account Management Association 1997- 1999, LA City Adult Education Offset Press Adv. Committee 1986 - 1990