Jackie Baker

Current

Writer at Search Engine Guide
Freelance Graphic Design at Jackie Baker Design
Internet Marketing Analyst at SiteLogic Website Marketing Consultants

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Past

Writing and graphic design at In The Round Design Group

Education

Malone College

Recommended

2 people have recommended Jackie

Connections

69 connections

Industry

Marketing and Advertising

Websites

Jackie Baker’s Summary

I provide consulting, market research, website analysis, and development oversight as a web marketer. My philosophy is that if you improve your website for the people who are searching for and using it, the search engines will follow. My expertise is in natural/organic search focusing on usability, SEO, and social media.

I have a marketing/communication background with development experience in graphic design and copywriting for print and web.

Jackie Baker’s Specialties:

usability, information architecture, SEO, blogging, overseeing website development, market research, website analysis, graphic design, copywriting, social media

Jackie Baker’s Experience

Writer

Search Engine Guide

(Internet industry)

May 2008 — Present (1 year 3 months)

Search Engine Guide is the definitive to guide to search engines and search engine marketing online. It is a free resource site, geared especially towards small businesses. I am one of a handful of industry professionals who write for the site. I have a weekly site clinic column in which I analyze websites submitted by our readers.
Freelance Graphic Design

Jackie Baker Design

(Graphic Design industry)

January 2008 — Present (1 year 7 months)

In my spare time, I provide freelance graphic design. I have years of experience in print design and writing and know intimately the ins and outs of working with printers and all that goes with it. I am very detail-oriented. My strengths lie particularly in page layout for mediums such as newsletters, brochures, ads, and other marketing pieces.
Internet Marketing Analyst

SiteLogic Website Marketing Consultants

(Marketing and Advertising industry)

October 2007 — Present (1 year 10 months)

SiteLogic internet marketing consultants specialize in analyzing and improving websites with the goals of increased sales, leads, and page views. While search engine optimization is a key piece of marketing online, it should always be used in concert with many other efforts including usability, analytics, design, web copy, link building, and sales techniques. These tactics are necessary for a website to function on all available means of persuasion. Because we believe that marketing a website is about building a reputation—not just quickly gaining search engine rankings—we focus on improving sites so that they perform well long-term.
Writing and graphic design

In The Round Design Group

(Media Production industry)

September 2004 — October 2007 (3 years 2 months)

I spent 8 months as a communication intern before joining the company full-time. While there, I managed, wrote, and designed print and web projects. Many of the clients with which I worked were churches and non-profits.