SEO Manager @ Razorfish Melbourne
- Melbourne Area, Australia
- Marketing and Advertising
David Iwanow's Overview
- Globalisation Chief at SEO Meetups
- SEO Manager at Next Digital
- Marketing Director at The Lost Agency Pty Ltd
- Web Marketing Manager at Value Comparisons Australia
- IT Consultant at AI&OHS Consultants
- Web Analyst at Devnet
- Websolutions Consulant at WebCentral
- Internal Business Sales at TNT Express
- Customer Service Executive at Diageo Great Britain
- Assistant Manger at St Christopher's Inn/ Belushi's
- Sales/Marketing at Gilligan's Backpackers Hotel & Resort
- James Cook University
- SouthBank Institute of Tafe
- John Paul College
13 people have recommended David
David Iwanow's Summary
Over the last 6 years I have worked and consulted with some of the largest companies and websites in Australia around Enterprise SEO, Web Analytics, Social Media, Content Marketing & AdWords campaigns.
Enterprise Google Analytics Projects - RealEstateView.com.au, AA.co.nz
Google AdWords Campaigns - TyrePower QLD, PieFace, AA Life Insurance, AA Finance
Google Website Optimiser - AA.co.nz, AA Life, AA Finance, PieFace
Enterprise SEO Projects - Travel, Insurance, Real Estate, Finance, Retail, Tourism, eCommerce
I have also handled a number of consulting roles around digital strategy and best practice for SEO/SEM & Web Analytics over the past 6 years beyond what was listed above.
Personal Growth focused around being a better:
Web Analytics Professional
Respected SEO Professional
Web Marketing Specialist
Presentations & Public Speaking
Specialties: Google Analytics, Omniture, Tableau, SEO, AdWords, Facebook Advertising, Content Marketing, Twitter & Google+
Media & Blogger Roles
Search Engine Journal
Co-Author of "Google Advertising Tools 2nd Edition"
David Iwanow's Experience
Public Company; 51-200 employees; Online Media industry
June 2012 – Present (1 year) Melbourne Area, Australia
Working from the Melbourne office on their Australian SEO projects.
Technical site analysis
Back link strategy and implementation
Internal link optimization
Monitor, track, and report on natural search metrics, including trend analysis
Social media integration
Site change implementation
SEO strategy development
SEOmoz Customer Advisory Board
Privately Held; 51-200 employees; Internet industry
April 2012 – Present (1 year 2 months)
Providing input on new features and concepts SEOmoz is working on, and help them build out more awesome products!
Privately Held; 51-200 employees; Internet industry
May 2013 – Present (1 month) Australia
I was invited to join their Ambassador program which involves being a volunteer Majestic SEO advocate, for any questions please visit http://blog.majesticseo.com/ambassadors/
Partnership; 1001-5000 employees; Marketing and Advertising industry
October 2010 – Present (2 years 8 months) Melbourne Area, Australia
A monthly digital marketing industry meetup that runs across Brisbane, Sydney, Melbourne & Adelaide with close to 1200 members.
September 2011 – June 2012 (10 months) Melbourne Area, Australia
November 2007 – August 2011 (3 years 10 months)
Web Marketing Manager
January 2011 – April 2011 (4 months)
June 2008 – December 2008 (7 months)
September 2007 – December 2007 (4 months)
Internal Business Sales
May 2007 – September 2007 (5 months)
Customer Service Executive
October 2006 – March 2007 (6 months)
David Iwanow's Publications
- August 13, 2011
This book is a guide on how to make money on Facebook by combining fan pages with email marketing. *This is a transcript of a roundtable discussion between affiliate marketing experts and facebook experts* Three of the four have spoken at the largest conference focused on affiliate marketing in the US, Affiliate Summit. Dave Cupples traveled from Australia to New York City to speak, and has now spoken around the world.
Affiliate ABCs hosts Deborah Carney and Vinny O’Hare were joined by Dave Cupples of Fat Cow Business and David Iwanow of The Lost Agency to discuss marketing through Facebook and email. Information packed pair of podcasts that anyone considering using Facebook advertising should listen to.
This ebook is the transcript of two podcasts with authorities in the Facebook Advertising and newsletter promotions business. This is not a book that is "selling" anything, this is truly and educational ebook.
Authors: David Iwanow, Harold Davis
- December 2009
With this book, you'll learn how to take full advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of large and small businesses. This new edition provides a substantially updated guide to advertising on the Web, including how it works in general, and how Google's advertising programs in particular help you make money.
You'll find everything you need to work with AdWords, which lets you generate text ads to accompany specific search term results, and AdSense, which automatically delivers precisely targeted text and image ads to your website. Google Advertising Tools focuses on best practices, with several case studies that demonstrate which approaches work well, which don't, and why. Google's ad programs can help any business with a web presence, and this guide explains precisely how to use them.
David Iwanow's Skills & Expertise
David Iwanow's Education
James Cook University
2003 – 2008
Activities and Societies: Student Mentor, Residential Advisor
SouthBank Institute of Tafe
Diploma, Business, Management, Marketing, and Related Support Services
2000 – 2002
John Paul College
High School Certificate
1994 – 1999