David Iwanow

SEO Manager @ Razorfish Melbourne

Location: Melbourne Area, Australia
Industry: Marketing and Advertising

As a LinkedIn member, you'll join 225 million other professionals who are sharing connections, ideas, and opportunities.

See who you and David Iwanow know in common
Get introduced to David Iwanow
Contact David Iwanow directly

View David's full profile

David Iwanow's Overview

Current

SEO Manager at Amnesia Razorfish
SEOmoz Customer Advisory Board at SEOmoz
Ambassador at MajesticSEO

Globalisation Chief at SEO Meetups

see less

see all

Past

SEO Manager at Next Digital
Marketing Director at The Lost Agency Pty Ltd
Web Marketing Manager at Value Comparisons Australia

IT Consultant at AI&OHS Consultants
Web Analyst at Devnet
Websolutions Consulant at WebCentral
Internal Business Sales at TNT Express
Customer Service Executive at Diageo Great Britain
Assistant Manger at St Christopher's Inn/ Belushi's
Sales/Marketing at Gilligan's Backpackers Hotel & Resort

see less

see all

Education

James Cook University
SouthBank Institute of Tafe
John Paul College

Recommendations

13 people have recommended David

Connections

500+ connections

Websites

Over the last 6 years I have worked and consulted with some of the largest companies and websites in Australia around Enterprise SEO, Web Analytics, Social Media, Content Marketing & AdWords campaigns.

Enterprise Google Analytics Projects - RealEstateView.com.au, AA.co.nz
Google AdWords Campaigns - TyrePower QLD, PieFace, AA Life Insurance, AA Finance
Google Website Optimiser - AA.co.nz, AA Life, AA Finance, PieFace
Enterprise SEO Projects - Travel, Insurance, Real Estate, Finance, Retail, Tourism, eCommerce

I have also handled a number of consulting roles around digital strategy and best practice for SEO/SEM & Web Analytics over the past 6 years beyond what was listed above.

Personal Growth focused around being a better:
Web Analytics Professional
Respected SEO Professional
Web Marketing Specialist
Technical SEO
Content Marketer
Presentations & Public Speaking

Specialties: Google Analytics, Omniture, Tableau, SEO, AdWords, Facebook Advertising, Content Marketing, Twitter & Google+

Media & Blogger Roles
MarketingMag.com.au
Technorati.com
Search Engine Journal
Dynamic Business
Flippa.com
FeedFront Magazine
SearchNewsCentral
Co-Author of "Google Advertising Tools 2nd Edition"

SEO Manager

Amnesia Razorfish

Public Company; 51-200 employees; Online Media industry

June 2012 – Present (1 year) Melbourne Area, Australia

Working from the Melbourne office on their Australian SEO projects.

Responsibilities:

Technical site analysis
Back link strategy and implementation
Internal link optimization
Keyword research
Content development
Monitor, track, and report on natural search metrics, including trend analysis
Social media integration
Site change implementation
SEO strategy development

SEOmoz Customer Advisory Board

SEOmoz

Privately Held; 51-200 employees; Internet industry

April 2012 – Present (1 year 2 months)

Providing input on new features and concepts SEOmoz is working on, and help them build out more awesome products!

Ambassador

MajesticSEO

Privately Held; 51-200 employees; Internet industry

May 2013 – Present (1 month) Australia

I was invited to join their Ambassador program which involves being a volunteer Majestic SEO advocate, for any questions please visit http://blog.majesticseo.com/ambassadors/

Globalisation Chief

SEO Meetups

Partnership; 1001-5000 employees; Marketing and Advertising industry

October 2010 – Present (2 years 8 months) Melbourne Area, Australia

A monthly digital marketing industry meetup that runs across Brisbane, Sydney, Melbourne & Adelaide with close to 1200 members.

SEO Manager

Next Digital

September 2011 – June 2012 (10 months) Melbourne Area, Australia

Marketing Director

The Lost Agency Pty Ltd

November 2007 – August 2011 (3 years 10 months)

Web Marketing Manager

Value Comparisons Australia

January 2011 – April 2011 (4 months)

IT Consultant

AI&OHS Consultants

January 1998 – November 2009 (11 years 11 months)

Web Analyst

Devnet

June 2008 – December 2008 (7 months)

Websolutions Consulant

WebCentral

September 2007 – December 2007 (4 months)

Internal Business Sales

TNT Express

May 2007 – September 2007 (5 months)

Customer Service Executive

Diageo Great Britain

October 2006 – March 2007 (6 months)

Assistant Manger

St Christopher's Inn/ Belushi's

February 2006 – July 2006 (6 months)

Sales/Marketing

Gilligan's Backpackers Hotel & Resort

March 2005 – September 2005 (7 months)

Facebook + Email = Success (ABCs Plus Basics for Websites)
- Amazon
- August 13, 2011
Authors: David Iwanow, Deborah Carney, Vincent O'Hare, dave cupples

This book is a guide on how to make money on Facebook by combining fan pages with email marketing. *This is a transcript of a roundtable discussion between affiliate marketing experts and facebook experts* Three of the four have spoken at the largest conference focused on affiliate marketing in the US, Affiliate Summit. Dave Cupples traveled from Australia to New York City to speak, and has now spoken around the world.

Affiliate ABCs hosts Deborah Carney and Vinny O’Hare were joined by Dave Cupples of Fat Cow Business and David Iwanow of The Lost Agency to discuss marketing through Facebook and email. Information packed pair of podcasts that anyone considering using Facebook advertising should listen to.

This ebook is the transcript of two podcasts with authorities in the Facebook Advertising and newsletter promotions business. This is not a book that is "selling" anything, this is truly and educational ebook.
Google Advertising Tools 2nd Edition
- O'reilly
- December 2009
Authors: David Iwanow, Harold Davis

With this book, you'll learn how to take full advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of large and small businesses. This new edition provides a substantially updated guide to advertising on the Web, including how it works in general, and how Google's advertising programs in particular help you make money.

You'll find everything you need to work with AdWords, which lets you generate text ads to accompany specific search term results, and AdSense, which automatically delivers precisely targeted text and image ads to your website. Google Advertising Tools focuses on best practices, with several case studies that demonstrate which approaches work well, which don't, and why. Google's ad programs can help any business with a web presence, and this guide explains precisely how to use them.