Isabelle Reydet-Rousselet

General Manager, cmc2 - [isabelle.rr@wanadoopro.ma]

Morocco

Current
  • General Manager & consultancy at cmc2 - Communication Marketing & Consulting Company
Past
  • Marketing & Communication at Cincom France
  • Information Department at CXP
Education
  • ESLSCA
Connections
99 connections
Industry
Management Consulting
Websites

Isabelle Reydet-Rousselet’s Summary

BtoB - Business consultancy & services :
. strategic & operational marketing,
. public relations and communication,
. professional training-coaching, "miror effect" for top managers
. TIC (IS security & change management)
Writing & editing (Corporate, commercial, technical,...)
I'm in contact with top managers of big moroccan public & private companies (CEO, IT Manager, HR Managers,...) and also built up a national & international consultancy network cross sectors and skills (near 400 people).

I also contribute to create Liberty Tech in 2006 for the development of open source in Morocco. Liberty Tech signed up with Mandriva (ex-Mandrakesoft) to distribute Mandriva Linux in Morocco, giving an opportunity for moroccan company to switch to Linux.

Isabelle Reydet-Rousselet’s Specialties:

government relationship
press release
development
BtoB
change management
coaching
economic intelligence
marketing strategies
Human ressources strategies
security & environment
open source / Linux


Isabelle Reydet-Rousselet’s Experience

  • General Manager & consultancy

    cmc2 - Communication Marketing & Consulting Company

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    January 1994Present (14 years 8 months)

    Network builder - Market study - Needs analysis - Means prescription - Project animation & follow up - Team manager

    On personal challenge, I came to Morocco and created CMC2 at the beginning of 1994. Since then, I kept on discovering this amazing market and worked with large companies, either public or private, and press. 4 major domains : marketing, sales promotion, HR & IT. For international companies, we usually work on market studies, partners research, marketing direct (mostly emailing top management), press relationship.

    We also built up an international consultancy network to address needs of major moroccan companies and administration through personalized "training/action", responding private needs and goals, focuses on economic intelligence, collective intelligence, human resources and market/comm strategies. Also sensitizing industrial groups on security and environment through adapted training.

    Still in challenge !

  • Marketing & Communication

    Cincom France

    (Privately Held; 51-200 employees; Information Technology and Services industry)

    19891994 (5 years)

  • Information Department

    CXP

    (Information Technology and Services industry)

    19831989 (6 years)


Isabelle Reydet-Rousselet’s Education

  • ESLSCA

    Management 19811983

    London Chamber of Commerce


Additional Information

Isabelle Reydet-Rousselet’s Websites:

Isabelle Reydet-Rousselet’s Interests:

new technologies, change management, strategy building

Isabelle Reydet-Rousselet’s Groups:

  •    AfricaNews
  •    linkedHRemea | 1200+ - 60+ countries - 10 local chapters

Isabelle Reydet-Rousselet’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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