Michael Isaac

Michael Isaac

Location
Seattle, Washington (Greater Seattle Area)
Industry
Philanthropy

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Michael Isaac's Overview

Current
Past
  • AVP Global Marketing Director, Southern Comfort at Brown-Forman
  • Global Marketing Manager, Jack Daniel's, Europe/Africa at Brown-Forman
  • Associate Global Marketing Manager, Jack Daniel's at Brown-Forman
Education
  • University of Pennsylvania - The Wharton School
  • University of Washington
Connections

500+ connections

Websites

Michael Isaac's Summary

I believe in the power of design and storytelling to connect brands, products, and ideas with people.

Michael Isaac's Experience

Manager, Senior Communications Officer

Bill & Melinda Gates Foundation

Nonprofit; 1001-5000 employees; Philanthropy industry

November 2011Present (3 months) Greater Seattle Area

AVP Global Marketing Director, Southern Comfort

Brown-Forman

Public Company; 1001-5000 employees; BFB; Wine and Spirits industry

May 2008April 2011 (3 years)

Led global brand positioning, brand & communication strategy, advertising development (inc. TV, print, outdoor, and online), brand identity (inc. look & feel, packaging), portfolio strategy and new product development for portfolio of 11 premium spirits brands.

Global Marketing Manager, Jack Daniel's, Europe/Africa

Brown-Forman

Public Company; 1001-5000 employees; BFB; Wine and Spirits industry

October 2006May 2008 (1 year 8 months)

Expatriated to London to lead development of regional advertising & promotional creative, packaging, graphic standards and online strategy focusing on our high-growth European and African markets. Supported development of brand architecture and communication strategy.

Associate Global Marketing Manager, Jack Daniel's

Brown-Forman

Public Company; 1001-5000 employees; BFB; Wine and Spirits industry

November 2004October 2006 (2 years)

Developed first-ever brand digital strategy and oversaw financial management and administration of advertising and creative production. Project manager for Gentleman Jack new package introduction.

Assistant Marketing Insights Manager

Brown-Forman

Public Company; 1001-5000 employees; BFB; Wine and Spirits industry

September 2003October 2004 (1 year 2 months)

Managed advertising copy testing, quantitative and qualitative package testing, and European pan-regional tracking study.

Product Engineer

Philips Oral Healthcare

Public Company; 10,001+ employees; PHG; Medical Devices industry

June 1997May 2001 (4 years)

Managed product design, tooling, material selection, manufacturing process validation, and new product development projects including soft-touch grip, limited edition clear, fashion color range, and licensed Hello Kitty product for Japan.

Michael Isaac's Education

University of Pennsylvania - The Wharton School

MBA, Marketing and Entrepreneurial Management

20012003

Marketing & Business Development Summer Associate at Zagat Survey (Summer 2002)

Activities and Societies: The Wharton Journal, Wharton Follies

University of Washington

BS, Mechanical Engineering with College Honors

September 1993June 1997

Activities and Societies: U of W Undergraduate Scholar Award

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