Michael Isaac
Creative and strategic marketer, curious and global soul.
- Location
- Seattle, Washington (Greater Seattle Area)
- Industry
- Philanthropy
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Michael Isaac's Overview
- Current
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- Manager, Senior Communications Officer at Bill & Melinda Gates Foundation
- Past
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- AVP Global Marketing Director, Southern Comfort at Brown-Forman
- Global Marketing Manager, Jack Daniel's, Europe/Africa at Brown-Forman
- Associate Global Marketing Manager, Jack Daniel's at Brown-Forman
- Assistant Marketing Insights Manager at Brown-Forman
- Product Engineer at Philips Oral Healthcare
- Education
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- University of Pennsylvania - The Wharton School
- University of Washington
- Connections
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500+ connections
Michael Isaac's Summary
I believe in the power of design and storytelling to connect brands, products, and ideas with people.
Michael Isaac's Experience
Manager, Senior Communications Officer
Bill & Melinda Gates Foundation
Nonprofit; 1001-5000 employees; Philanthropy industry
November 2011 – Present (7 months) Greater Seattle Area
Directing the Foundation's global brand, audience development and insights capabilities.
AVP Global Marketing Director, Southern Comfort
Brown-Forman
Public Company; 1001-5000 employees; BFB; Wine and Spirits industry
May 2008 – April 2011 (3 years)
Led global brand positioning, brand & communication strategy, advertising development (inc. TV, print, outdoor, and online), brand identity (inc. look & feel, packaging), portfolio strategy and new product development for portfolio of 11 premium spirits brands.
Global Marketing Manager, Jack Daniel's, Europe/Africa
Brown-Forman
Public Company; 1001-5000 employees; BFB; Wine and Spirits industry
October 2006 – May 2008 (1 year 8 months)
Expatriated to London to lead development of regional advertising & promotional creative, packaging, graphic standards and online strategy focusing on our high-growth European and African markets. Supported development of brand architecture and communication strategy.
Associate Global Marketing Manager, Jack Daniel's
Brown-Forman
Public Company; 1001-5000 employees; BFB; Wine and Spirits industry
November 2004 – October 2006 (2 years)
Developed first-ever brand digital strategy and oversaw financial management and administration of advertising and creative production. Project manager for Gentleman Jack new package introduction.
Assistant Marketing Insights Manager
Brown-Forman
Public Company; 1001-5000 employees; BFB; Wine and Spirits industry
September 2003 – October 2004 (1 year 2 months)
Managed advertising copy testing, quantitative and qualitative package testing, and European pan-regional tracking study.
Product Engineer
Philips Oral Healthcare
Public Company; 10,001+ employees; PHG; Medical Devices industry
June 1997 – May 2001 (4 years)
Managed product design, tooling, material selection, manufacturing process validation, and new product development projects including soft-touch grip, limited edition clear, fashion color range, and licensed Hello Kitty product for Japan.
Michael Isaac's Skills & Expertise
Michael Isaac's Education
University of Pennsylvania - The Wharton School
MBA, Marketing and Entrepreneurial Management
2001 – 2003
Marketing & Business Development Summer Associate at Zagat Survey (Summer 2002)
Activities and Societies: The Wharton Journal, Wharton Follies
University of Washington
BS, Mechanical Engineering with College Honors
September 1993 – June 1997
Activities and Societies: U of W Undergraduate Scholar Award
Michael Isaac's Additional Information
- Interests:
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travel, coffee, graphic design, product design, hiking, camping, science, technology
- Groups and Associations:
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- Honors and Awards:
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Advertising Age “Work of the Week” (12/10/2007), Lürzer’s Archive (May 2010), Communication Arts Illustration Annual 51 (April 2010), American Illustration 29 (May 2010), Pentawards Gold Medal (2009), Paperboard Packaging Council Awards (two total, 2009)
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