
Associate Director of Teleservices at RTC Relationship Marketing
Washington D.C. Metro Area

Associate Director of Teleservices at RTC Relationship Marketing
Washington D.C. Metro Area
(Partnership; Marketing and Advertising industry)
July 2006 — September 2007 (1 year 3 months)
(Marketing and Advertising industry)
January 2005 — July 2006 (1 year 7 months)
• Responsible for all aspects of business unit reporting directly to SVP of Operations including profitability and organization structure of department.
• Directed all phases of telemarketing project/program implementation from inception through execution and completion.
• Responsible for expanding new business opportunities in non-traditional/new vertical markets.
• Designed outsource model utilizing multiple call center growing from one partner to 8 over the course of 12 months. Implemented intake and certification process focused on studying strengths, weaknesses, opportunities, and threats within network.
• Responsible for building longevity partnerships with clients through organic growth and new business development -provide problem-solving marketing analysis and recommendations by evaluating statistical results on key performance indicators (KPI’s)
(Marketing and Advertising industry)
1999 — 2005 (6 years )
(Marketing and Advertising industry)
May 2000 — December 2004 (4 years 8 months)
• Managed multiple Fortune 500 client relationships simultaneously serving as the single point of contact between client partners and telemarketing vendors.
• Assisted in the development and deliver of capability presentations for prospective Clients, as well as RFP Responses and cost models. Consulted on MRA (Market Ready Assessments) used to evaluate existing telemarketing strategies/processes for existing clients as well as new business opportunities.
• Experience in designing inbound and outbound telemarketing strategies within the mortgage and financial services, cellular, travel, Internet, credit card/ consumer membership, and utility deregulation industries.
(Marketing and Advertising industry)
1997 — 1999 (2 years )