Ibrahim Elbouchikhi

Ibrahim Elbouchikhi

Product Manager, Google Play

San Francisco, California (San Francisco Bay Area)

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Ibrahim Elbouchikhi's Overview

  • Product Manager, Google Play / Android at Google
  • Product Manager (Consultant) at Stella & Dot
  • Product Manager - Amazon Instant Video at Amazon.com
  • Co-Founder and Head of Product at Dig 'N' Swap

500+ connections


Ibrahim Elbouchikhi's Summary


Product management, guerrilla marketing, 2-sided marketplace launch and expansion, engineering management, technology design and architecture (in particular, business and tech alignment), business development (licensing, revenue sharing, third party integration, app placement), software development lifecycle (worked on the entire cycle from feature design, development, deployment and training).

Ibrahim Elbouchikhi's Experience

Product Manager, Google Play / Android


Public Company; 10,001+ employees; GOOG; Internet industry

November 2011Present (2 years 11 months) Mountain View, CA

Lead Product Manager for Google Play Payments and Monetization, Search, and Discovery.

Product Manager (Consultant)

Stella & Dot

Privately Held; 1001-5000 employees; Apparel & Fashion industry

August 2011November 2011 (4 months) San Bruno

Stella and Dot is a Sequoia backed company re-inventing the direct sales business.

Led several initiatives aimed at improving the customer relationship management interface of stelladot.com. Designed data migration transformations for 1.5M+ customers. Designed an enhanced customer management interface (CRM).

Supported the company's United Kingdom launch, in particular designed and managed the development of a warehouse integration solution.

Product Manager - Amazon Instant Video


Public Company; 10,001+ employees; AMZN; Internet industry

June 2010August 2010 (3 months) Greater Seattle Area

Defined AVOD’s comprehensive third party integration strategy. Led two OEM application surfacing deals, defined both technical and business requirements; managed implementation.

Orchestrated a customer trust program aimed at improving the customer’s perception of AVOD – responsible for defining technical design, assessing financial impact, managing engineering implementation and roll-out, and reporting on program to executives.

Produced a customer segmentation study based on a customer survey (150,000 customers surveyed) and historical customer profile data.

Co-Founder and Head of Product

Dig 'N' Swap

July 2008June 2010 (2 years) Greater Los Angeles Area

Established the early U.S. leader in the peer-2-peer “sharing economy”, Dig N Swap is a marketplace for p2p exchange of clothes and accessories.

Drove the implementation from ideation to launch including feature design, offshore LAMP implementation (India), marketing, monetization, and beta launch of the startup (developed enhancements post launch).

Led marketing initiatives using a guerrilla approach; efforts culminated with positive reviews of the service in the WSJ, Daily Candy, Yahoo! Green, Fitness Magazine, and many other reputable print and online outlets.

Technology Consultant

Deloitte Consulting LLP

Privately Held; 10,001+ employees; Management Consulting industry

July 2004July 2009 (5 years 1 month) Greater Los Angeles Area

Architected complex systems including the California Court Case Management system, a large media business process system, and a knowledge sharing platform distributed across 180 countries.

Experienced in translating complex and high-level requirements into design specifications (e.g. California law).

Managed over 6 major product releases; activities included feature design, implementation, user and system testing, off-site deployment, training and communication.

Led teams of up to 12 engineers and coordinated product releases for up to 300 engineers.

Engineered business processes for a large media enterprise. Processes encompassed entire business operation: order taking to shipping.

Systems Analyst

Deloitte Consulting LLP

Privately Held; 10,001+ employees; Management Consulting industry

July 2004July 2006 (2 years 1 month)

Product Analyst

The World Bank Group

Nonprofit; 5001-10,000 employees; International Trade and Development industry

July 2002July 2004 (2 years 1 month) Washington D.C. Metro Area

Led an assessment of the World Bank’s external website. Presented findings and recommendations to the CIO and senior management.

Designed and developed modules of an IT platform that allows Non-Governmental Organizations in 50 developing countries to collaborate and share strategies and best practices.

Ibrahim Elbouchikhi's Languages

  • French

  • Arabic

  • Spanish (intermediate)

Ibrahim Elbouchikhi's Skills & Expertise

  1. Product Management
  2. E-commerce
  3. New Business Development
  4. Guerrilla Marketing
  5. Strategy
  6. Business Development
  7. Enterprise Software
  8. Leadership
  9. Business Process

Ibrahim Elbouchikhi's Education

Stanford University Graduate School of Business

Masters, Business Administration


Activities and Societies: Co-President of the Entrepreneur Club, Board Fellow at the Silicon Valley Bicycle Coalition, Service Learning Trip Leader (Thailand/Cambodia)

University of California, Los Angeles

BS, Computer Science & Engineering


Summa Cum Laude

Activities and Societies: ESUC, IEEE, NRL

Contact Ibrahim for:

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