Product Strategist and Entrepreneur
San Francisco Bay Area
Product Strategist and Entrepreneur
San Francisco Bay Area
Senior product marketer focused on new product development for the consumer digital media space. Extensive experience developing, bringing to market, and iterating online services and networked client software. Interested in established companies entering new markets and in early-stage start-ups.
Skills: all marketing aspects of new product development, including customer needs analysis, competitive analysis and positioning, target customer segmentation, pricing, strategic marketing, and product specification. Domains: media-editing and media-management software, online community applications, online content programming.
(Privately Held; 11-50 employees; Computer Software industry)
April 2005 — Present (3 years 4 months)
With Orb's free software on your PC, anything you can play on your PC, you can play wherever you have a Web browser and any kind of streaming media player.
Home music collections, live and recorded TV, YouTube videos, podcasts, photos, and more can now be enjoyed everywhere, instantly, and free of the outmoded barriers of media format, bitrate, or screen resolution. Everywhere means: on mobile handsets, remote PCs, and now the TV through the Wii, the PS3, or the Xbox360.
Partners such as Vodafone, Nokia, AOL, Hutchison, Orange, AMD, Hauppauge and Creative Labs have joined forces with Orb to provide consumers with the freedom of media enjoyment that is mycasting.
(Privately Held; 1-10 employees; Computer Software industry)
January 2004 — April 2005 (1 year 4 months)
Hawking integrated client/server solutions for enhancing and sharing images from mobile phones.
(Public Company; 51-200 employees; SNE; Computer Software industry)
July 2000 — October 2003 (3 years 4 months)
Cross-functional leader responsible for defining and evolving product roadmap for Screenblast, which provided consumers with software and online services for enhancing and sharing digital music, images and video
Drove the shift in Screenblast's business focus from interactive content to consumer-level media creativity
Managed team creating product specifications and business cases for retail software releases, online service releases, and prototypes on mobile and set-top devices
Primary liaison to Sony Electronics groups on all development initiatives to integrate hardware more deeply with software and services
(Privately Held; 11-50 employees; Computer Software industry)
October 1999 — July 2000 (10 months)
Oversaw 1.0 launch of online service for venture-backed start-up providing personalized political content feeds and online action tools
Recruited, trained and managed staff of twenty-two content, design, online community, and platform development personnel
(Non-Profit; 11-50 employees; Online Media industry)
December 1997 — September 1999 (1 year 10 months)
Co-founded nonprofit to train East Palo Alto teens in online community programming and Web production. OpenVoice projects were supported by AOL and Sun Microsystems and included the largest original teen content forum on AOL.
1987 — 1991
HS, 1984 — 1987
Weekend To Be Named Later