Ian Gilyeat

Current

Founder & Chief Marketing Officer at I.R. Gilyeat & Company

Past

Management Consultant at Travelex
Senior Vice President at Direct Alliance Corporation
Executive Vice President at New Media Communication

Vice President, Customer Information Systems at Insight Enterprises
Sr Mgr, Database Marketing at Novell
Sr Mgr, Database Marketing at WordPerfect Corporation
Circulation Director at WordPerfect Publishing Corporation

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4 more...

Education

East High School
Brigham Young University

Recommended

8 people have recommended Ian

Connections

421 connections

Industry

Information Technology and Services

Websites

Ian Gilyeat’s Summary

Ian Gilyeat is a management consultant advising firms on marketing automation, customer performance initiatives, go-to-market strategies and business process improvement. Formerly, Senior Vice President at Direct Alliance Corporation, a leading business process outsourcer, he was an executive member of the IT Steering, Product Management and Operations Committees. He held responsiblity for all marketing services and has developed and executed go-to-market strategies for clients and employers in magazine publishing, software, personal computers, consumer electronics, IT service contracts, printers and commercial foreign exchange services. He has managed and consulted business operations in the United States, Canada, The United Kingdom and Japan.

Ian Gilyeat’s Specialties:

marketing automation; database marketing; email marketing; behavior analytics; customer performance analysis; salesforce.com

Ian Gilyeat’s Experience

Founder & Chief Marketing Officer

I.R. Gilyeat & Company

(Internet industry)

January 2008 — Present (2 years )

We help companies acquire and retain customers; primarily through design and adoption of automated marketing processes and message oriented architectures.

Our blueprints contain process diagrams, technical specifications, business logic and rules.

We implement solutions using Salesforce.com, ExactTarget, ZoomInfo and others.
Management Consultant

Travelex

(Privately Held; 5001-10,000 employees; Financial Services industry)

2007 — 2007 (less than a year)
Senior Vice President

Direct Alliance Corporation

(Public Company; 501-1000 employees; TTEC; Outsourcing/Offshoring industry)

June 1999 — July 2007 (8 years 2 months)
Executive Vice President

New Media Communication

(Privately Held; 1-10 employees; Management Consulting industry)

September 1997 — July 1999 (1 year 11 months)
Vice President, Customer Information Systems

Insight Enterprises

(Public Company; 1001-5000 employees; NSIT; Information Technology and Services industry)

July 1995 — September 1997 (2 years 3 months)
Sr Mgr, Database Marketing

Novell

(Public Company; 5001-10,000 employees; NOVL; Computer Software industry)

1994 — 1995 (1 year )
Sr Mgr, Database Marketing

WordPerfect Corporation

(Privately Held; 1001-5000 employees; Computer Software industry)

1993 — 1995 (2 years )
Circulation Director

WordPerfect Publishing Corporation

(Privately Held; 51-200 employees; Publishing industry)

1988 — 1993 (5 years )

Ian Gilyeat’s Education

East High School

1974 — 1977
Brigham Young University

Germanic Languages

Additional Information

Ian Gilyeat’s Websites:

Ian Gilyeat’s Interests:

marketing automation, social networking platforms, database marketing, wakeboarding, family history research

Ian Gilyeat’s Groups:

Direct Marketing Association, Youth Developmental Enterprises, Boy Scouts of America, Bulkley Family, Germany Hamburg Mission, Gilyeat Family, Ecademy, Magazine Publishers Association, Center for Creative Leadership, NACD