Ian Essling

Client Service Analyst at comScore, Inc.

Greater Chicago Area

Current
Past
  • Search Engine Optimization and Social Media Marketing at WATT Publishing
  • Columnist at Northern Star
  • Webmaster at Insight Student Newspaper
  • Layout Editor at Insight Student Newspaper
  • Editor In Chief at Insight Student Newspaper
  • Asst. Website Designer at VisionFriendly.com
  • Production Assistant at VisionFriendly.com
Education
  • Northern Illinois University - College of Business
  • Northern Illinois University
  • Waubonsee Community College
Connections
94 connections
Industry
Internet
Websites

Ian Essling’s Summary

Experienced in a variety of professional areas, including SEO, advertising, publishing, writing, editing, managing, web site design, computer construction, virus and spyware troubleshooting.

Strong leadership and communication skills.

Ian Essling’s Specialties:

Organic search engine optimization
Social media marketing
Copy editing
Layout and graphic design
Spyware and virus removal
Computer construction and maintenance.

Fluent in Adobe Photoshop, Adobe Dreamweaver, QuarkXpress, Microsoft Word, Microsoft Excel, Microsoft Powerpoint.

Passing knowledge of Microsoft Access, Microsoft Frontpage, Adobe Flash, Adobe InDesign, Adobe Illustrator, Adobe Imageready


Ian Essling’s Experience

  • Client Service Analyst

    comScore, Inc.

    (Public Company; SCOR; Market Research industry)

    2009Present (less than a year)

  • Web/Graphic Designer

    Olympus Creations (Self-employed)

    (Self-Employed; Internet industry)

    February 2001Present (8 years 6 months)

    Freelance website design, graphic design and social media marketing.

  • Search Engine Optimization and Social Media Marketing

    WATT Publishing

    (Publishing industry)

    June 2008November 2008 (6 months)

    Organic search engine optimization, social media marketing and traffic analysis for WATT's magazine websites (www.petfoodindustry.com, www.wattpoultry.com, www.feedindustrynetwork.com and www.pig-international.com, among others).

  • Columnist

    Northern Star

    (Educational Institution; Newspapers industry)

    October 2007January 2008 (4 months)

    Columnist writing weekly Perspective (editorial) pieces. My articles can be viewed at http://ianessling.com/blog/index.php/category/articles/northern-star/

  • Webmaster

    Insight Student Newspaper

    (Newspapers industry)

    December 2004August 2007 (2 years 9 months)

    Created a brand new Insight website in 2004 to replace outdated text-only site that was in use at that time and began offering an online .PDF version of the paper, the first time this had been done for Insight.

  • Layout Editor

    Insight Student Newspaper

    (Newspapers industry)

    January 2006May 2007 (1 year 5 months)

    Led complete redesign of the layout of the paper. Brought back color printing, set design standards, created layout and style guide.

  • Editor In Chief

    Insight Student Newspaper

    (Newspapers industry)

    May 2006May 2007 (1 year 1 month)

    Responsible for leading a complete redesign of the entire paper in 2006 and a complete revamp of procedures and policies in 2007. Doubled page count and quadrupled readership and production while Editor In Chief, and rebuilt newspaper from only two staff members to over a dozen.

    Responsible for designing the visual layout of the newspaper for each issue, including placement of articles, photos, advertisements and other content

    Created and set Design Standards for the entire organization to create consistency in both published material and internal documents

    Spearheaded the creation of a 33-page constitution and policy guide for Insight and penned a journalism writing guide.

    Led staff to most successful year in the history of the newspaper, with nearly every issue breaking production records, advertising records and article count records; also, never missed a single printing deadline

  • Asst. Website Designer

    VisionFriendly.com

    (Internet industry)

    May 2005August 2005 (4 months)

    Worked as assistant web designer; prepared images and other content for use on the web, updated and maintained client's websites and answered phones.

  • Production Assistant

    VisionFriendly.com

    (Internet industry)

    May 2004August 2004 (4 months)

    Website updates, minor Photoshop and graphics work.


Ian Essling’s Education

  • Northern Illinois University - College of Business

    B.S. , Interactive Marketing , 20072009

    3.66 GPA

    Activities and Societies:
    Northern Star Student Newspaper, American Marketing Association, Marketing Honor Society, Golden Key Honor Society, College Republicans
  • Northern Illinois University

    20072009

  • Waubonsee Community College

    A.S. , General Business , 20042007

    3.77 GPA

    Activities and Societies:
    Phi Theta Kappa, Insight Student Newspaper

Additional Information

Ian Essling’s Websites:

Ian Essling’s Groups:

Phi Theta Kappa, Marketing Honor Society (Mu Kappa Tau), Golden Key Honor Society, American Marketing Association, College Republicans, Northern Star Student Newspaper, Insight Student Newspaper

  •    Linked n Chicago
  •    Mu Kappa Tau (MKT)
  •    eMarketing Association Network
  •    Chicago Interactive Marketing Association (CIMA)
  •    Phi Theta Kappa
  •    Social Media Marketing
  •    Northern Illinois University - College of Business
  •    OCA (Organization of Conservative Americans)
  •    comScore Recent Graduate Networking Group

Ian Essling’s Honors:

Acxiom Interactive Marketing Scholarship (2009)
John J. Swalec, Jr. President’s Achievement Award (2007)
Dean's List (F04, S05, S08, F08, S09)
President's List (F06, S07)
Inducted into Mu Kappa Tau Marketing Honor Society (F08)
Inducted into Phi Theta Kappa Honor Society (S07)
Eagle Scout in Boy Scouts of America (2004)
Certificate in Web Site Design (Waubonsee Community College 2004)


Ian Essling’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • expertise requests
  • reference requests
  • getting back in touch

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