Managing Editor at Marketing Experiments
Jacksonville, Florida Area
- Current
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- Managing Editor at MarketingExperiments
- Past
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- Account Executive at Steege/Thomson Communications
- Editor/Marketing Manager at Progressive Business Publications
- Principal at Hunter Boyle Creative Communications (Sole Proprietorship)
- Editor at Industry Standard
- Editor/New Media Director at Quinlan Publishing Group
- Production Manager/Copyeditor at The Republic of Letters
- Education
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- Rice University
- Boston University
- Recommended
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10 people have recommended Hunter - Connections
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158
connections
- Industry
- Marketing and Advertising
- Websites
Hunter Boyle’s Summary
Creative editor and business developer with more than a decade of communications experience. Diverse publishing background in writing, editing, design, production and photography has shaped my strategic approach to print, Web and multimedia projects. Passion for nonprofits and socially responsible organizations.
Hunter Boyle’s Specialties:
Communications: Writing, copywriting, creative concepting, strategic communications, photography, design, production; Sales & Marketing: product management, sales and marketing materials, business development, lead generation, relationship marketing; Internet: Web development, online marketing, search marketing, e-mail marketing, content development, usability consulting; Nonprofits: marketing and fundraising communications, volunteering
Hunter Boyle’s Experience
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Managing Editor
MarketingExperiments
(Privately Held; Market Research industry)
March 2008 — Present (3 months)
Managing Editor of MarketingExperiments Journal and its associated content streams (Web clinics, research briefs, blog). Divison of MECLABS Group, which also includes MarketingSherpa and InTouch.
Sign up for your free subscription to the MarketingExperiments Journal and look for new developments in the months ahead ... -
Account Executive
Steege/Thomson Communications
(Privately Held; Marketing and Advertising industry)
September 2006 — February 2008 (1 year 6 months)
Managed marketing and fundraising communications projects for higher education, health care, human services, arts & culture and philanthropy clients. Examples include:
-- University of Pennsylvania: Produced capital campaign brochure and collateral for Penn Dental; managed production of campaign video for Penn Nursing; contributed to other materials for $3.5 billion "Making History" campaign.
-- Robert Wood Johnson Foundation: Developed the award-winning website, PediatricAsthma.org, including content development, SEO, PPC and e-mail marketing efforts, and site analytics and tracking.
Other projects included: annual reports for Philadelphia Safe & Sound, Smithsonian Institution; publications for Annie E. Casey Foundation, Pennsylvania Hospital; communications materials for The American College, Monell Center; SEO/site optimization for Subaru Cherry Blossom Festival, Fulfillment Works, PANA, ECRI Institute. -
Editor/Marketing Manager
Progressive Business Publications
(Privately Held; Publishing industry)
November 2002 — August 2006 (3 years 10 months)
Managed a variety of information products in both editorial and marketing roles for B-to-B publisher, including:
-- Editor-in-Chief, Internet Marketing Report newsletter, also developed and authored PBP's first blog
-- Product Manager (Marketing) for a portfolio of marketing, sales and nonprofit-related newsletters
-- Managing Editor, Custom Sales Training on CD-ROM
-- Editor-in-Chief, What's Working in Sales Management newsletter
-- Editor, Sales News Update and Marketing Update e-newsletters
Also wrote/edited copy for e-mail and direct mail sales efforts, served as committee member and presenter at editorial conferences. -
Principal
Hunter Boyle Creative Communications (Sole Proprietorship)
(Sole Proprietorship; Marketing and Advertising industry)
August 1998 — December 2005 (7 years 5 months)
Provided strategic and creative consulting services in several areas of publishing and communications:
-- website audits, production and design
-- content development and copywriting
-- search engine optimization
-- online marketing and lead generation
-- website analytics
-- graphic design, branding and identity
-- photography.
Clients included: Greater Philadelphia Chamber of Commerce, AND 1, Ubisoft, Virgin UK, Binger Design, DriveSavers, Renaissance Ballroom, Swinerton Inc., Tepha, The Knowledge Foundation. -
Editor
Industry Standard
(Privately Held; Publishing industry)
August 1999 — January 2001 (1 year 6 months)
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Editor/New Media Director
Quinlan Publishing Group
(Privately Held; Publishing industry)
August 1997 — August 1999 (2 years 1 month)
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Production Manager/Copyeditor
The Republic of Letters
(Non-Profit; Publishing industry)
September 1996 — August 1997 (1 year)
Hunter Boyle’s Education
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Rice University
Publishing 1996 — 1996
Awards for best presentation and best book cover design.
Developed the program's first Website.
Designed nine original book covers and catalog.
Led book publishing simulation team as group publisher.- Activities and Societies:
- Rice University Publishing Program
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Boston University
BS, magna cum laude, Journalism, 1994 — 1996
Study abroad program in London, England.
Published travel articles, interviews and reviews in Nine to Five, a weekly British magazine, during editorial internship.
Designed and developed a CD-ROM, including filmed and editing original music videos.
Wrote articles for Webzines and designed cover of student political magazine.
Additional Information
Hunter Boyle’s Websites:
Hunter Boyle’s Interests:
nonprofits, charities, volunteering, strategic planning, writing, copywriting, journalism, photography, travel, art, film, video, design, publishing, multimedia, languages (Spanish, Italian)
Hunter Boyle’s Groups:
Philadelphia's Young Nonprofit Leaders (PYNL), Greater Philadelphia Cares, Toastmasters International, Boston University Career Advisory Network, World Affairs Council, Charity Focus, Progressive Business Conferences
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Search Engine Strategies Conference & Expo member -
AWA - Advanced Web Analytics member -
eMarketing Group member -
Online Advertising Professionals member -
Marketing Professionals Network member
Hunter Boyle’s Honors:
Horizon Interactive Award and MarCom Award (2007 for PediatricAsthma.org); Best Speaker and Best Evaluator (2007, Toastmasters presentations); Emerging Board Leaders Training program (2006, PYNL); Social Change Leaders program (2004, Greater Philadelphia Cares); Best Presentation and Book Cover Design (1996, Rice University Publishing Program)
Hunter Boyle’s Contact Settings
Interested In:
- consulting offers
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
