
Internet Manager at Reader's Digest Bulgaria and MK countries
Bulgaria

Internet Manager at Reader's Digest Bulgaria and MK countries
Bulgaria
Marketing Specialist with detailed knowledge of both online direct marketing and the Bulgarian FMCG market. Previously involved in marketing activities of a large Bulgarian high-tech manufacturer of intruder and fire alarm systems, responsible for the web site maintenance and advertising materials, market research of domestic and foreign markets and market potential evaluation. Current job as Internet Product Manager, responsible for Internet eDM campaigns, banner campaigns, web site maintenance and development, internet promotions etc. in Reader's Digest Bulgaria.
Online marketing, direct marketing, desk research, market potential evaluation, branding, organizational tasks, banners campaign evaluation etc.
(Privately Held; 1001-5000 employees; RDA; Publishing industry)
August 2007 — Present (2 years 5 months)
Responsible for online & direct mail campaigns' setting, corporate and campaign website re-design and maintenance, other organizational tasks.
(Newspapers industry)
October 2006 — Present (3 years 3 months)
Monthly comments over the FMCG market in Bulgaria in particular product categories.
(Sports industry)
May 2001 — August 2008 (7 years 4 months)
Co-organizing streetball, mini-football and beach volleyball tournaments in Sofia, Plovdiv, Varna, Rousse, Samokov, Borovets etc.
(Electrical/Electronic Manufacturing industry)
November 2006 — August 2007 (10 months)
(Public Company; 51-200 employees; Market Research industry)
October 2005 — November 2006 (1 year 2 months)
Project Manager of GfK Leaflet Monitor, GfK Shopping Monitor and GfK Shopper Typology progects. These projects are concentrated in the FMCG market and in retail chains' development in Bulgaria.
(Public Company; 51-200 employees; Market Research industry)
November 2004 — October 2005 (1 year )
Organizer of a team of 250 interviewers, responsible for market research surveys fieldwork.
(Public Company; 51-200 employees; Consumer Services industry)
June 2002 — November 2004 (2 years 6 months)
Working with a mini photo-laboratory, printing pictures, selling photographic materials etc.
Master , International Relations , 2003 — 2008
Bachellor , Sociology , 2000 — 2004
Sociology, Literature, Heraldry, Photography, Travelling, Poetry, Onomastics, Retail Trade
Hospitality Club, Couchsurfing, Atlantium (www.atlantium.org), National Geographic