Hugo E. Martin - Securing Profitable Growth in Publishing, Marketing & Internet Business through Innovations
Berlin Area, Germany
- Current
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- Owner at mcc consulting
- Past
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- Partner & Consultant at Softpress Publishing House
- Publisher at Vogel Media International
- Managing Partner, CEO at COMPUTER MARTIN GmbH
- Publisher Special Interest at Vogel Verlag
- Recommended
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Hugo E. Martin’s Summary
30+ Years in Media & Publishing
- Advertising
- Product Development
- Management & Coaching
- Internationalization
25+ Years in Marketing & Sales
- Magazines, Books, Internet & ITC
- Consumer
- Direct Marketing & Direct Selling
- B2B and B2C
25+ Years in Management & Consulting
- in Media & Publishing
- in IT & C, High-Tech & Service Industry
- Business Development for Profitable Growth
- Globalization in Publishing, High-Tech & Services
- Brand Management and Sales Development
More ... at http://www.eMartin.net
Blogs:
http://hemartin.blogspot.com
http://hem-social-media.blogspot.com
Hugo E. Martin’s Specialties:
Cross-Media & Cross-Boarder Publishing Print & Online, Product Development, Communication Strategy, International Branding and Role-out, Strategy checkup, Ad Sales, Circulation and Marketing Concepts, Training and Coaching in Europe (incl. CEE) and Asia (incl. China, India), Business Development, How to Communicate & Sell innovative Ideas & Services to Market, Social Media & Citizen Journalismus,
Hugo E. Martin’s Experience
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Owner
mcc consulting
(Management Consulting industry)
October 1983 — Present (24 years 10 months)
- Consulting and development of concepts for special interest and b-to-b magazine
- Consulting for ePublishing & eCommerce
- Consulting, concepts and development of multimedia projects
- Consulting, concepts and implementation of projects in the area of enterprise & office communication
- Coaching for business leaders and top manager
- Technology advice
- Start-up consulting internationally
- Management consultancy and innovation management
- Coaching and training of project teams, esp. in industry and service enterprises -
Partner & Consultant
Softpress Publishing House
(Privately Held; 51-200 employees; Publishing industry)
1996 — 2008 (12 years)
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Publisher
Vogel Media International
(Publishing industry)
September 1993 — September 1998 (5 years 1 month)
- Concept and coaching of the enterprise process globalization / internationalizati
of the Vogel Media Group, Wuerzburg, Germany
- Developing and coaching of Vogel‘s subsidiaries and partners in Central-/Eastern Europe
- Developing and coaching Vogel‘s cooperation and joint venture in China
- Blue Print and managing Vogel‘s strategic alliances in Europe, Asia / Pacific and USA
- Leading CHIP and autoEXPERT globalization process
- Developing Vogel‘s Global Advertising Sales Network -
Managing Partner, CEO
COMPUTER MARTIN GmbH
(Privately Held; 11-50 employees; Information Technology and Services industry)
October 1983 — September 1992 (9 years)
- Concept IT for medium and large sized enterprises and organizations
- Consulting in enterprise wide communication and infrastructure
- Concept, fine planing and implementation - Connectivity IBM, DEC, SNI, HP and Bull as well as local
networks of (LAN‘s) and WAN‘s
- Application Programming to SAP/2 (planning, plan / actual comparison etc.)
- Consulting, training and getting started support in DTP, graphic and multimedia
- Consulting in application environment development
- Consulting, implementation and training in connection with business management applications
- IT education concepts, development of training material and training
- Technical service and customer service for medium and large sized enterprises -
Publisher Special Interest
Vogel Verlag
(Publishing industry)
September 1978 — December 1983 (5 years 4 months)
- Co-developer, project manager and publisher of the magazine “CHIP“(and all other Special Interest titles)
- Books and Specials round around “CHIP“
- Relaunch of the magazine “Populäre Elektronik“
- Concept and implementation of country / regional supplements (Asia)
- Participation in planning of “PC-Magazine“ (USA) and “PC-World“ (USA)
- Concept and implementation of the magazine “PC Personal Computer“ and “HC Mein Home-Computer“
- Concept and implementation of the b-to-b supplement “IC Bürokommunikation“
