Steve Heffernan

Co-founder at Zencoder, Inc

Greater Los Angeles Area

Current
  • Co-founder at Zencoder, Inc
  • Owner/Partner at Sevenwire Web Development
Past
Education
  • Azusa Pacific University
  • Bruce Clay Inc.
  • Omniture University
  • Azusa Pacific University
Connections
73 connections
Industry
Online Media
Websites

Steve Heffernan’s Summary

busy

Steve Heffernan’s Specialties:

Web application strategy, design, and development; Web analytics; Search engine optimization; Search marketing


Steve Heffernan’s Experience

  • Co-founder

    Zencoder, Inc

    (Internet industry)

    December 2009Present (1 month)

    Marketing strategy; Web design; Web development.

  • Owner/Partner

    Sevenwire Web Development

    (Privately Held; 1-10 employees; Online Media industry)

    April 2008Present (1 year 9 months)

  • Internet Marketing Manager

    Azusa Pacific University

    (Non-Profit; 5001-10,000 employees; Higher Education industry)

    August 2003April 2008 (4 years 9 months)

    Managed 19,000 page website with 1.8 million pageviews per month, and 4 full-time staff

    Developed web content and advertising strategies for prospective customer website through market research and statistical analysis; used both Omniture and Google Analytics

    Redesigned the homepage and site templates; converted site to standards-based XHTML/CSS

    Optimized the website for search engines; used Bruce Clay Inc.'s SEO ToolSet

    Trained marketing staff in HTML, web design, and web analytics

  • Independent Web Contractor

    Self-employed

    (Self-Employed; Myself Only; Design industry)

    May 2001August 2005 (4 years 4 months)

    Contracted by diverse clients to create original creative design, produce Flash-based interfaces, and implement e-commerce solutions.

    Clients: G9 interactive, VisitorPak, EyeMax Interactive, Smart City Grinds, Friends Center, Evangelical Friends Church, True Point Ministries, Pomona First Baptist, Any Old Joe, Doubting Thomas Ministries.

  • Web Design / Development Intern

    Azusa Pacific University

    (Non-Profit; 5001-10,000 employees; Higher Education industry)

    May 2000May 2003 (3 years 1 month)

    Worked in a fast-paced, deadline driven, team environment; designed and coded new web pages; designed and animated banner ads (gif and swf); web site was among the winners of the CASE (CASE.org) Circle of Excellence award in the New Media category.


Steve Heffernan’s Education

  • Azusa Pacific University

    MBA , Business , 20062008

    Activities and Societies:
    Alpha Chi National Honor Society
  • Bruce Clay Inc.

    Certification , Search Engine Optimization (SEO) , 20072007

    SEOToolSet, SEO, SEM Certification

  • Omniture University

    Certifications , Omniture Certified Professional: SiteCatalyst & Implementation , 20072007

  • Azusa Pacific University

    BS , Web and Information Technology , 19992003

    GPA 3.81 (Magna Cum Laude)

    Activities and Societies:
    The Outstanding Senior Award in Web and Information Technology
    National Champion, All-American Track & Field Athlete and Team Captain
    39th Annual International Strategic Management Competition

Additional Information

Steve Heffernan’s Websites:

Steve Heffernan’s Interests:

Drummer in a semi-professional band 1999 - 2005 Volunteer Relief Worker and Missionary in Mexico, South Africa, China, and Kenya

Steve Heffernan’s Groups:

Web Analytics Association (WAA)

  •    Web Standards Design + Development
  •    The Business of Design
  •    China Outsourcing/Offshoring Forum

Steve Heffernan’s Honors:

The Outstanding Senior Award in Web and Information Technology (2003)


Steve Heffernan’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • reference requests
  • getting back in touch

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