Heather Morse Milligan

Current

• Author & Editor at The Legal Watercooler
• Director of Marketing at Barger & Wolen LLP

Past

• Director of Business Development at Pillsbury Winthrop Shaw Pittman
• Director of Marketing at Hatch & Parent
• Marketing Manager at Perkins Coie LLP

• Marketing Manager at Jeffer, Mangels, Butler & Marmaro LLP

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1 more...

Education

• University of California, San Diego
• Hami

Recommended

3 people have recommended Heather

Connections

311 connections

Industry

Legal Services

Heather Morse Milligan’s Summary

Heather began her career in legal marketing in 1998, after spending 10 years working with non-profit and member service organizations. After serving in senior marketing positions with AmLaw 100 law firms, Heather is currently the Director of Marketing for Barger & Wolen LLP, a mid-sized law firm based in Los Angeles. As the firm’s first marketing director, Heather is charged with developing a comprehensive marketing and business development program.

In May 2008, Heather launched The Legal Watercooler, a blog dedicated to the conversations surrounding the business of law. An early adopter to social media and social networking, Heather can be followed on Twitter at @heathermilligan and connected with on LinkedIn. In addition, you can become a fan of The Legal Watercooler on Facebook.

An active member of the Legal Marketing Association (LMA) since 1998, Heather’s service roles have included: President of the Los Angeles Chapter; National Task Force Chair, Special Interest Groups (SIGs); and, Member-at-Large for the international board of directors (2002-2004). She is currently a member of LMA’s Social Networking Taskforce.

Recent Speaking Engagements:
- Blogging, Twittering and Social Networking: The Opportunities and Risks of Using Cutting Edge Internet Resources for Practice Development, Virginia Bar Association Summer Meeting (July 24, 2009)
- Social Networking for Lawyers: A Roadmap for Success, Los Angeles County Bar Association Small Firm and Solo Practitioner Conference, (June 25, 2009)
- Online Social Networking Gets Professional: The Pitfalls v. The Rewards – ABANet Webinar (February 19, 2009)
- Social Media, Twitter & Law Firms (podcast) – Lawyer2Lawyer (October 29, 2008)
- Optimism Marketing: Market Like You Have a Multimillion-Dollar Budget, Even When You’re on a Shoestring – LMA 2008 Annual Conference (March 13, 2008)
- Marketing to Marketers – LMA 2008 Annual Conference (March 14, 2009)

Heather Morse Milligan’s Specialties:

Social networking, social media for lawyers.

Heather Morse Milligan’s Experience

• Author & Editor

  The Legal Watercooler

  (Legal Services industry)

  May 2008 — Present (1 year 7 months)

  The Legal Watercooler is a blog where we can grab a cup of coffee and share in a little bit of industry chat. Whether you're an in-house legal marketing professional, lawyer or service provider, we can all use a breather in the day to catch up around the watercooler.

• Director of Marketing

  Barger & Wolen LLP

  (Partnership; Law Practice industry)

  September 2007 — Present (2 years 3 months)

  Heather began her career in legal marketing in 1998, after spending 10 years working with non-profit and member service organizations. After serving in senior marketing positions with AmLaw 100 law firms, Heather is currently the Director of Marketing for Barger & Wolen, a mid-sized law firm based in Los Angeles. As the first marketing director at the firm, Heather is charged with developing a comprehensive marketing and business development program.
  
  Heather is an active member of LMA. Since 1998, her service roles have included: President of the Los Angeles Chapter; National Task Force Chair, Special Interest Groups (SIGs); and, Member-at-Large for the national board of directors.

• Director of Business Development

  Pillsbury Winthrop Shaw Pittman

  (Privately Held; 501-1000 employees; Legal Services industry)

  July 2004 — April 2007 (2 years 10 months)

• Director of Marketing

  Hatch & Parent

  (Public Company; 51-200 employees; Legal Services industry)

  July 2002 — July 2004 (2 years 1 month)

• Marketing Manager

  Perkins Coie LLP

  (Partnership; 1001-5000 employees; Law Practice industry)

  2001 — 2002 (1 year )

• Marketing Manager

  Jeffer, Mangels, Butler & Marmaro LLP

  (Partnership; 201-500 employees; Law Practice industry)

  1998 — 2001 (3 years )

Heather Morse Milligan’s Education

• University of California, San Diego

  1983 — 1988

• Hami

Additional Information

Heather Morse Milligan’s Interests:

Marketing, social media, social networking, communications, PR

Heather Morse Milligan’s Groups:

Legal Marketing Association (LMA); LMA (board of directors, 2005-2006); Legal Marketing Association - Los Angeles Chapter - LMALA,
Daughters of the American Revolution (DAR)

•    Reinsurance Insurance Professionals Worldwide
•    Getting Things Done - GTD - SolutionPeople Innovation's Network of Action Innovators
•    Chief Marketing Officer (CMO) Network
•    Legal Marketing
•    Legal Marketing Association - Los Angeles Chapter
•    Public Relations Professionals
•    Legal Blogging
•    Autism Speaks
•    Law Firm Management Professionals
•    Tweeple
•    Council on Litigation Management
•    Leadership for Lawyers
•    Legal Marketing Technology Forum
•    Pillsbury Network
•    Business Marketing Association Southern California Chapter (SoCal BMA)
•    Law Firm Media Professionals
•    Alternative Fee Lawyers
•    Professional Development for Legal Professionals
•    Lawyers & Legal Professionals using JD Supra
•    Legal Marketing Association (LMA) Annual Conference | March 10-12, 2010 | Denver, CO
•    Women Legal
•    Lawyer Connection
•    Law Firm Marketers...In The Know
•    Law And Social Networking

Heather Morse Milligan’s Contact Settings

Interested In:

• expertise requests
• business deals
• reference requests
• getting back in touch