Heather Angus-Lee

Heather Angus-Lee

Blogger, Century 21, Consultant, Horizon Utilities, Pres PROsocialmedia, writingSEO heather@prosocialmedia.com

Ontario, Canada

Current
  • Consultant (contract) at Horizon Utilities Corp.
  • Blogger at Century 21 Canada
  • President at PROsocialmedia
  • SEO Strategist and Lead Writer at WritingSEO.com
  • President at writingSEO
  • SMO Strategist at WSI
Past
  • manager, Digital Demand Generation team at kenna
  • Managing Editor at MySafeWork.com
  • Online editor/writer, team leader at Geosign Corporation
  • Marketing communications specialist at Open Text Corporation
  • Business Editor at The Hamilton Spectator
  • Editor, Manufacturing AUTOMATION at Kerrwil Publications Ltd.
  • Editor & Writer at Exchange Magazine for Business
Education
  • Ryerson University
Connections
207 connections
Industry
Marketing and Advertising
Websites

Heather Angus-Lee’s Summary

SEO strategist, writer and editor. B2B and B2C clients including not-for-profits, retail and financial services. Before web, more than a decade as an award-winning journalist at daily newspapers, national and regional magazines (consumer, trade and business).
heather@writingseo.com
www.writingseo.com
905.308.0038

Heather Angus-Lee’s Specialties:

Superlative writing for Web and print; strong understanding of Search Engine Optimization and social media best practices; frontline editing and rewriting of others' copy; hiring and managing writers, designers, photographers, illustrators, copy editors, proofreaders, link ninjas, etc.; project management; strong research and interviewing skills; specialization in B2B, including trade, writing (including but not limited to industrial beats).


Heather Angus-Lee’s Experience

  • Consultant (contract)

    Horizon Utilities Corp.

    (Utilities industry)

    October 2009Present (2 months)

  • Blogger

    Century 21 Canada

    (Privately Held; Real Estate industry)

    February 2009Present (10 months)

  • President

    PROsocialmedia

    (Internet industry)

    June 2008Present (1 year 6 months)

    In the midst of a large growth period, PROsocialmedia offers online market research and recommendations, strategy, training, blog writing, optimization of videos, photos, and documents, metrics and as a higher level of service, full customized Social Media Programs for goal- and date-specific viral promotions, such as the launch of a product/service. 905-308-0038 heather@prosocialmedia.com

  • SEO Strategist and Lead Writer

    WritingSEO.com

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    April 2008Present (1 year 8 months)

    writingSEO is an agency devoted exclusively to helping companies understand how SEO practices can increase search engine traffic and generate new prospects, orders and repeat customers. We employ a team of experienced SEO strategists, writers, designers, web developers, and link outreach managers - each of whom is trained in the latest, best practices of search engine optimization.

  • President

    writingSEO

    (Internet industry)

    March 2008Present (1 year 9 months)

  • SMO Strategist

    WSI

    (Marketing and Advertising industry)

    2008Present (1 year )

  • manager, Digital Demand Generation team

    kenna

    (Privately Held; Marketing and Advertising industry)

    June 2008September 2009 (1 year 4 months)

    Lead SEO and SEM writer and social media strategist, managing the Digital Demand Generation team at a leading marketing communications agency in Mississauga, Ontario.

  • Managing Editor

    MySafeWork.com

    (Privately Held; 1-10 employees; Online Media industry)

    July 2007March 2008 (9 months)

    Developed Web 2.0 strategy full aligned with the objectives of the client, Our Youth at Worik. Wrote sitemap and supervised content, design, navigation and SEO practices of the resulting website, MySafeWork.com. Managed a team of web designers, developers, SEO experts and writers; implemented Canada's first safety blog, Facebook group, Flickr group, YouTube channel and much more.

  • Online editor/writer, team leader

    Geosign Corporation

    (Privately Held; 51-200 employees; Online Media industry)

    October 2006July 2007 (10 months)

    I worked as the B2B editor of several websites for Geosign Corporation, a well-known Internet publishing company that has recently reinvented itself as eMedia, Inc. I conceived WorkSafely.com and was responsible for leading a team consisting of a designer, writers, link ninja and high-profile contracted blogger. My work for Geosign included travel to an international trade show in Germany to interview and film industry players for online videos. I also wrote many of the articles found on WorkSafely and blogged for several months on that site.

  • Marketing communications specialist

    Open Text Corporation

    (Public Company; 1001-5000 employees; Computer Software industry)

    December 2005October 2006 (11 months)

    In the role of marketing communications writer, I wrote new content for a revamped corporate site, opentext.com, wrote customer success stories for use as marketing collateral, and edited whitepapers by the company's subject matter experts. I also proofread and copy edited all material, print and online, used by the corporation in all marketing endeavors around the world.

  • Business Editor

    The Hamilton Spectator

    (Public Company; 501-1000 employees; Publishing industry)

    May 2003September 2004 (1 year 5 months)

    As Business Editor of this daily big-city newspaper, I was responsible for story assignment, oversight of reporters and freelance writers and photographers, participation in story meetings with other editors, and copy editing reporters' work at the end of each day. When The Spectator underwent a dramatic revamp, I become responsible for the business pages in the A section as well as the "Money" pages in the new GO lifestyle section. I also wrote a regular column of my own.

  • Editor, Manufacturing AUTOMATION

    Kerrwil Publications Ltd.

    (Marketing and Advertising industry)

    19962001 (5 years )

  • Editor & Writer

    Exchange Magazine for Business

    (Marketing and Advertising industry)

    19931996 (3 years )


Heather Angus-Lee’s Education

  • Ryerson University

    Bacholor of Applied Arts , Journalism , 19841987

    Activities and Societies:
    Editor and writer for The Ryersonian newspaper on campus.

Additional Information

Heather Angus-Lee’s Websites:


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