
Senior Vice President Media Product Leadership, Nielsen Company
Greater New York City Area

Senior Vice President Media Product Leadership, Nielsen Company
Greater New York City Area
Development and execution of growth strategies including commercial transactions, product development, business development, M&A and joint ventures. Development of new businesses, service extensions and M&A strategies through market research and competitive analysis. Advisory services for private equity firms, hedge funds and corporations.
Mergers and acquisitions, technology, strategic planning, representation of private equity transactions, market research, partnerships and alliance management, media and entertainment
(Privately Held; Market Research industry)
January 2008 — Present (1 year 7 months)
Product management, product development and business development. Lead cross-media (TV, studio, Internet, mobile) Nielsen content identification businesses to enable enhanced media distribution, cross media advertising campaigns, e-commerce and m-commerce. Business plan development/launch strategy for key two screen (TV/Mobile) entertainment product. Board Director/Member of TVAura, LLC, a joint venture between The Nielsen Company and Digimarc Corporation.
(Broadcast Media industry)
October 2006 — Present (2 years 10 months)
Provide strategic, investment and M&A advice to developing telecom and media businesses, private equity and other major corporations, including business plan development, fundraising, research, strategic development and M&A due diligence
(Public Company; 10,001 or more employees; TWC; Broadcast Media industry)
April 2007 — January 2008 (10 months)
Source, structure, negotiate and close complex commercial and technology transactions for second largest cable MSO in the U.S. Service/products include multichannel television, consumer broadband, telephony, VOD, e-commerce, etc.
(Public Company; 501-1000 employees; PA; Telecommunications industry)
July 2000 — October 2006 (6 years 4 months)
Primary officer responsible for development and execution of transactions and alliances including M&A, joint ventures and product development. Head of PanAmSat New Ventures, a 13-person cross-functional group that developed and incubated new businesses and relationships.
(Public Company; Telecommunications industry)
March 1997 — June 2000 (3 years 4 months)
(Partnership; Law Practice industry)
September 1994 — March 1997 (2 years 7 months)
Attorney at top NYC law firms (Morrison & Foerster, Shea & Gould) providing corporate finance advice to banks, investment banks and major corporations.
J.D., Honors , 1986 — 1989
B.A. , Economics , 1982 — 1986
Board Member, TVAura, LLC
Corporate Executive Board, Strategy Section
Ethnic Broadcasters Association
CT Digital Media Alliance
Tufts Alumni Admissions Committee
Member, NY and NJ Bar Associations
Digital Watermarking Alliance www.digitalwatermarkingalliance.org
Frost & Sullivan "Thought Leader"
CableFAX Publications: "Digital Hot List" 2009