Director of Research at Decipher
London, United Kingdom
Director of Research at Decipher
London, United Kingdom
(Privately Held; Market Research industry)
February 2007 — Present (2 years 6 months)
I coordinate four strands of research; quantitative, qualitative, usability, and concept projects. Day to day I run projects along these strands for UK media platforms, broadcasters, brands, and agencies.
I also develop products that allow UK media companies to measure and evaluate their TV, online, or mobile propositition, and am responsible for the performance of Decipher's research activity in the wider market.
I also like drumming, but that's another story.