
Old and New Media Pragmatist; Marketing Technopologist
Greater New York City Area

Old and New Media Pragmatist; Marketing Technopologist
Greater New York City Area
6 more...
Multi-faceted sales, marketing and audience development professional with an entrepreneurial spirit has 15 years experience in publishing (print and digital), event planning and public speaking. Skilled at developing strong relationships with clients, co-workers and staff, and a proven leader respected for fostering productive team environments and getting results. Generated creative solutions to challenging business objectives, including strategic business and marketing plans, SEO and social networking strategies, market development and customer relationship management.
Strategic business plans, Market development, Customer relationship management, Email marketing, List management, SEO and social networking strategy, Project management, Event planning, Public speaking.
(Privately Held; Media Production industry)
October 2008 — Present (10 months)
Publisher and Editorial Director for Horticulture magazine and F+W Media’s gardening books, events and e-media properties. Developed and executed each profit center's strategic plan, including editorial, circulation, advertising sales, custom publishing, emedia and eCommerce; developed original online content and implemented SEO and social networking strategy to increase brand affiinity and site traffic; launched new eCommerce products, webinars and in-person events.
(Sole Proprietorship; Myself Only; Publishing industry)
September 2007 — Present (1 year 11 months)
Spindle is an online literary magazine with a twist, featuring creative non-fiction, poetry and short fiction by, for and about New Yorkers -- literal and spiritual. Showcasing emerging writers, artists, musicians and other notable New Yorkers, it offers a multi-faceted look at New York City and the world beyond through the eyes of both those who love it and hate it, and in many cases, a peek inside the minds of the people themselves.