Israel
- Current
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- Associate at Gemini Israel Funds
- Past
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- Director, Strategy at modu
- Director of Product Marketing, Telecom Products at Microsoft
- Associate at Gemini Israel Funds
- Director of Product Marketing at Followap (acquired by NeuStar Inc.)
- Head of Product Management at Followap
- Product Manager at Commtouch
- Product Manager at CleverUp
- Operational Planning and Control Manager at Elbit Systems Inc.
- Psychometric and GMAT Instructor at Ankori
- Education
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- Graduate School of Business, Haifa University
- Haifa University Honors Program
- Rutgers, The State University of New Jersey-New Brunswick
- Tenafly High School
- Recommended
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- Industry
- Telecommunications
Guy Horowitz’s Experience
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Associate
Gemini Israel Funds
(Privately Held; Venture Capital & Private Equity industry)
January 2009 — Present (11 months)
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Director, Strategy
modu
(Consumer Electronics industry)
February 2008 — January 2009 (1 year )
Headed the marketing strategy team chartered with aligning modu’s strategy across the organization.
Lead decision-making processes relating to market focus, pricing, product mix, business models and business activities.
Coordinated modu’s strategic initiatives in the value-added services space.
Supported modu’s management in strategic engagements with partners, customers and channels. -
Director of Product Marketing, Telecom Products
Microsoft
(Public Company; MSFT; Computer Software industry)
March 2007 — January 2008 (11 months)
Drove market analysis, business planning and strategy for an innovative communications platform.
Defined business model, pricing strategy and SKU structure.
Primary contact for all customer engagements and 3rd-party partnerships.
Championed the product internally, aligning key stakeholders across Microsoft.
Initiated and coordinated the early adoption program, working closely with Microsoft account managers and business development teams to generate leads.
Participated in industry events and conferences, speaking opportunities and other forums. -
Associate
Gemini Israel Funds
(Privately Held; Venture Capital & Private Equity industry)
May 2004 — March 2007 (2 years 11 months)
Handled Gemini’s deal flow.
Supported investment processes in technology companies (Semiconductor, Consumer Electronics,Communications, Enterprise Software and Internet). Took part in over 20 investment rounds totaling over $100M.
Evaluated dozens of investment opportunities in advanced stages (market analysis, technology due diligence, financial analysis etc.).
Developed and maintained strategic relationships with a wide network of corporate executives worldwide, with the global VC community, and with a wide array of high-tech companies across Europe, the US and Israel.
Actively supported portfolio companies in product marketing and strategy. -
Director of Product Marketing
Followap (acquired by NeuStar Inc.)
(Telecommunications industry)
December 2002 — May 2004 (1 year 6 months)
Drove the definition of a new product category from the initial opportunity analysis to significant annual revenues within two years.
Aligned product requirements and priorities across the organization (engineering, delivery, marketing and sales) and maintained a multi-year product roadmap.
Oversaw development of marketing materials, sales collateral, white-papers, case-studies and additional materials for the company’s sales toolkit.
Created a standard training process for the company’s sales force, account managers, agents, partners and other customer-facing stakeholders.
Shared responsibility for business development activities: Identifying strategic partners, sales opportunity analysis and lead generation. -
Head of Product Management
Followap
(Privately Held; 51-200 employees; Telecommunications industry)
June 2001 — December 2003 (2 years 7 months)
Heading a team of Product Managers defining the Followap product portfolio and working with operators from in Europe, such as D2 (Germany), Vodafone UK, Omnitel (Italy), Airtel (Spain), Panafon (Greece), Europolitan (Sweden) and more.
Main contact for Vodafone GITTM and GPM.
In charge of the definition and design of a messaging and presence platform. Handling requirements, specifications and product documentation from early conception stages until commercial launch of the platform. Focus on integration with mobile operators’ infrastructure: Billing, Subscriber repositories, NMS, CRM, user portals and network elements. -
Product Manager
Commtouch
(Public Company; 201-500 employees; CTCH; Computer Software industry)
May 2000 — June 2001 (1 year 2 months)
Product definition and specification for Commtouch’s mobile e-mail platform; Writing of MRD and FRS; Handling all PDM aspects during development, installation and testing phases until the commercial launch (at Orange Australia). Writing diverse instruction material, and tutoring of Orange and Comverse technical support teams abroad.
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Product Manager
CleverUp
(Privately Held; 1-10 employees; Computer Software industry)
January 2000 — June 2000 (6 months)
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Operational Planning and Control Manager
Elbit Systems Inc.
(Public Company; 5001-10,000 employees; ESLT; Aviation & Aerospace industry)
August 1998 — January 2000 (1 year 6 months)
Planning and Control in the AS Division. Resource allocation, recruitment and budget allocation in a complex multi-project software development environment. Developed and introduced innovative planning tools to support decision-making for software development team-leaders, project managers and division executives. Acquired and applied knowledge in TOC planning aids.
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Psychometric and GMAT Instructor
Ankori
(Telecommunications industry)
June 1996 — August 1998 (2 years 3 months)
Guy Horowitz’s Education
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Graduate School of Business, Haifa University
MBA , Business Administration , 2002 — 2004
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Haifa University Honors Program
BA , Economics , 1996 — 1999
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Rutgers, The State University of New Jersey-New Brunswick
BA , Business Administration , 1992 — 1993
- Activities and Societies:
- Phi Eta Sigma
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Tenafly High School
