Senior Designer at Liquid Agency
- Portland, Oregon Area
Gus Nicklos's Overview
- Senior Designer at Liquid Agency
- CREATIVE at GUS NICKLOS STUDIO
- SENIOR DESIGNER at THE FELT HAT
- ART DIRECTOR at TAOW Modern Marketing
- DESIGNER at HERENOW Creative Network
Gus Nicklos' Summary
Versatile Designer with 15 years experience working in logo/icon creation, font design and international branding. Definitive and informed typography with elegant/mindful solutions.
Specialties: STRATEGIC DESIGNER • VECTOR SPECIALIST • TYPOGRAPHER • BRAND IDEATION • ADVERTISING • MARKETING • CONNECTING
Gus Nicklos' Experience
Privately Held; 51-200 employees; Marketing and Advertising industry
June 2013 – Present (1 year 4 months) Portland, Oregon Area
GUS NICKLOS STUDIO
August 2001 – Present (13 years 2 months)
Built strong and dependable client base, crucial to success in freelance field. Designed logos, identities, typography, full font families, icons, album art work, websites, brochures and presentations. Stylistic adaptability demonstrated by projects in music, athletics, fashion and fast food industries. Managed business finances, finding work, personal brand identity and networking at social events.
SELECTED BRAND PROJECTS: Farcak Guitars, Oblation Creative, GREC, Jantzen, Tacone, Portland Center Stage, Atrium Workers Compensation, Skylab Architects, RSA Independent, Contraband Music Group and Change The World Music.
SELECTED FONT DESIGN PROJECTS: Adidas (adiHaus), Nike (Victory, Victory Neue & Futbol), Starbucks (Starbucks Black & Holiday 2006), Eastern Mountain Sports (EMS Slab Serif), Portland (used for Newsweek rebrand) and Maunst LQ (used for Vinton Studios rebrand).
THE FELT HAT
February 2011 – June 2013 (2 years 5 months) Portland, Oregon Area
High caliber design and thinking in an environment of high expectations. Responsibilities: interpreting creative direction into an actionable plan to process to result – concept development and elaboration on creative direction – custom font design and reinterpreting existing typography into a project specific font – managing projects, client relationships, designers, interns, freelancers, digital developers, videographers, etc. – leading brainstorms internally and with clients – printer/vendor direction and supervision.
Privately Held; 11-50 employees; Marketing and Advertising industry
September 2010 – February 2011 (6 months)
Manage designers, production, creative assets, workflow and implementation of brand identy of TAOW and clients. Lead brainstorms, ideation & execution of marketing concepts. Meet with potential clients for new business and matain current client relationships. Sharpened time and team managment skills while revamping creative department.
Privately Held; 11-50 employees; Design industry
November 2009 – August 2010 (10 months)
Main Clients – Nike Sportswear, Nike Running & Nike Brand Design: Design & Illustrate retail environments/graphics, typography and directives, direct design teams,art direct photoshoots, manage teams on time sensitive projects with staggered deadlines and expand the profile of company in the Portland design community.
Educational Institution; 51-200 employees; Higher Education industry
February 2009 – 2010 (1 year)
Advanced Typography: Focusing on speed and completion of repetitive discipline creates intuitive reaction. Typography is the most foundational and often overlooked tool in a designers toolbox. Recognizing students existing knowledge - building professional practices.
June 2004 – October 2009 (5 years 5 months)
Understood the opportunity in green branding before it was a buzzword. Clever branding and advertising solutions – from renaming and brand auditing to corporate deliverables and advertising campaigns. Managed a global schedule between Portland, Oregon and London, England via Skype meetings and transatlantic air travel. Identified brand ethos and cleverly introduced back into brand elements (for example: A ticketing company turned unused tickets in to matchbooks).
SELECTED CLIENT LIST: In Ticketing, Giveware, The Hub, City of Cambridge and Motif Tiles.
July 2001 – 2009 (8 years)
As a singer in a band, I have first hand experience at “living” a brand. Survival means recognizing opportunities and seizing them. From the first show in a dive-bar to thousands in attendance at Warped Tour and 101 KUFO's Rockfest, I understand the D.N.A. of a brand because I’ve engineered it. I wrote the music, sang it, designed album and web art, written press, promoted tours, performed, talked to new fans, driven the van around the country, showcased for major labels, made many mistakes and learned from them.
June 2006 – April 2008 (1 year 11 months)
Reinvented retirement facility in bankruptcy by turning it into a low-income senior apartment building. From concept to profitability, I managed employees, met with city officials, handled press, accounting, created brand, marketing strategy, developed direct mail campaign and acted as proxy to owner.
Educational Institution; 501-1000 employees; Higher Education industry
January 2004 – June 2004 (6 months)
Taught second year typography while department head was on sabbatical. Developed curriculum, managed student goals, worked within school system and registered final grades.
Gus Nicklos' Skills & Expertise
- Logo Design
- Graphic Design
- Adobe Creative Suite
- Art Direction
- Creative Direction
- Corporate Identity
- Brand Development
- Social Media
- User Interface Design
- Concept Development
- Information Architecture
- Creative Problem Solving
- Icon Design
- Visual Communication
- Print Collateral
- Creative Development
- Information Design
- Creative Strategy
- Corporate Branding
- Experience Design
- Visual Identity
Gus Nicklos' Education
Web Design & Interactive Media
2008 – 2009
Graphic Design, Art History
1996 – 1998
Activities and Societies: 2 year varsity member of Golf team
Graphic Design, Anthropology, Archaeology
1996 – 1996
EXCAVATION, via The University of British Columbia; STYMPHALIA, GREECE — 2001
Member of the excavation of Ancient Stymphalia. Responsibilities: carefully removed micro levels of stone and soil, recognized significant details as small portions were uncovered, observed personal health and the health of others in 110 degree heat.
Gus Nicklos' Additional Information
Hellenic Mythology, Typography, Design, Theory, Melody, Blazers, Green Bay Packers, Golfing, Fashion and Technology. I like to ever broaden my skill set and experience with new and challenging projects.
- Groups and Associations:
Contact Gus for:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
View Gus Nicklos’ full profile to...
- See who you and Gus Nicklos know in common
- Get introduced to Gus Nicklos
- Contact Gus Nicklos directly