Guillaume Planet

Current

International network director at Fullsix / 6:AM

Past

Sales Director at Havas Digital
Associate Director at My Media (Group WPP)
Account Manager at Carat

Account manager at Carat SPFD
Account Executive at Carat
Account Executive at Saatchi & Saatchi
Account Executive at Publicis Centre Media

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4 more...

Education

Instituto de empresa (internationally top ranked MBA)
Toulouse Business School
Institut d'Etudes politiques de Toulouse

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Connections

316 connections

Industry

Marketing and Advertising

Guillaume Planet’s Summary

13 years of experience in advertising and media agencies. Most of my experience on international accounts : Disney / Procter & Gamble / Masterfoods.

Now a role of international development in an alternative and digital native marketing services company

A double expertise in traditional and digital media

Member of Mensa (high IQ society)

Guillaume Planet’s Specialties:

Medias
Advertising
Marketing

Visit my blog: http://guillaumeplanet.typepad.com/

Guillaume Planet’s Experience

International network director

Fullsix / 6:AM

(Marketing and Advertising industry)

February 2009 — Present (10 months)

In charge of developing Fullsix group media activity in US, UK, Spain and Germany
Sales Director

Havas Digital

(Privately Held; Online Media industry)

February 2007 — January 2009 (2 years )

Havas Digital is the global interactive media network of Havas Media. Havas Digital provides data driven communication solutions across all interactive channels: internet, CRM, direct response, mobile

I have been in charge of key accounts such as Air France, Accor, EDF,...
Associate Director

My Media (Group WPP)

(Marketing and Advertising industry)

December 2005 — January 2007 (1 year 2 months)

Team management
New media strategical planning
Account director on neuf telecom (french telecom company)
Account Manager

Carat

(Public Company; 1001-5000 employees; Marketing and Advertising industry)

January 2002 — October 2004 (2 years 10 months)

Media strategies elaboration. Carat has a broad view of media strategy. It includes both traditional and non traditional medias (sponsoring-event-direct marketing-internet)
sale of media strategies to clients
Control of media plan implementation by buying department
Account manager

Carat SPFD

(Public Company; Marketing and Advertising industry)

2002 — 2004 (2 years )
Account Executive

Carat

(Public Company; 1001-5000 employees; Marketing and Advertising industry)

1999 — 2001 (2 years )

Market analysis
Mediaplanning
Coordination of relationships with buying department
Daily relationships with clients
Clients updates on the evolution of trends in the media landscape
Account Executive

Saatchi & Saatchi

(Public Company; Marketing and Advertising industry)

1998 — 1999 (1 year )

Market analysis
Mediaplanning
Clients update on the evolution of trends in the media landscape
Account Executive

Publicis Centre Media

(Public Company; Marketing and Advertising industry)

1997 — 1998 (1 year )

Market analysis
Mediaplanning
Elaboration of several media landscapes

Guillaume Planet’s Education

Instituto de empresa (internationally top ranked MBA)

MBA , November 2004 — December 2005

http://rankings.ft.com/rankings/mba/rankings.html
Toulouse Business School

Master , Marketing , October 1995 — October 1996
Institut d'Etudes politiques de Toulouse

Bachelor , politics, economics , 1991 — 1994