Grant Sabatier

VP Digital Strategy at Eduvantis

Location: Chicago, Illinois (Greater Chicago Area)
Industry: Higher Education

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Grant Sabatier's Overview

Current

Vice President Digital Strategy at Eduvantis LLC
Writer at The College of 2020

Past

Interactive Marketing Manager at envisionit media, inc.
Senior Consultant, Online Marketing and Business Strategy at Sabatier Consulting LLC
Manager, Chronicle Research Services at The Chronicle of Higher Education

Education

The University of Chicago

Recommendations

2 people have recommended Grant

Connections

343 connections

Websites

Grant has ten years of experience in digital marketing, website design, market research, and branding strategy. A majority of his experience has been in consulting within the publishing, media, and higher education industries. In the past he has worked for both The University of Chicago and The Chronicle of Higher Education. A few of his recent clients include The New York Times and Kaplan Higher Education.

Specialties

Brand Strategy, Business Plan and New Product Planning, Competitive Strategy, Digital Strategy, Integrated Marketing Strategy, Market Research, Mobile Design and Optimization, Search Engine Marketing, Search Engine Optimization, Social Media Strategy, Strategic Planning, Technology Integration Planning, Website Design and Development

Vice President Digital Strategy

Eduvantis LLC

Privately Held; 11-50 employees; Marketing and Advertising industry

September 2011 – Present (5 months) Chicago, IL

Eduvantis provides business consulting and strategic marketing services to higher education institutions, in order to help them gain a competitive advantage in increasingly complex global markets. Institutions no longer compete at the local, regional, or national level. It’s truly a global competition – for students, faculty, and resources. At Eduvantis we help higher education institutions unlock their competitive advantage through a model that analyzes and benchmarks core dimensions of their product, experience, and brand.

We work with a wide variety of higher education clients – from business schools in China to world-class research institutions and small private colleges. Eduvantis provides an extensive array of services to our clients, ranging from a comprehensive product review and competitor benchmarking to digital strategy and creative execution.

Writer

The College of 2020

December 2010 – Present (1 year 2 months)

The College of 2020 is a blog about the future of higher education. What will it be like in 2020? What will students demand? How will they pay for an education? How will technology impact learning? What will facilities look like?

Interactive Marketing Manager

envisionit media, inc.

Privately Held; 11-50 employees; Marketing and Advertising industry

September 2010 – September 2011 (1 year 1 month) Chicago, IL

I was the person responsible for driving strategic thinking and digital strategy across all client and new business engagements. Clients included Kaplan Higher Education and Equal.

Senior Consultant, Online Marketing and Business Strategy

Sabatier Consulting LLC

September 2002 – February 2011 (8 years 6 months) Washington D.C.

Sabatier Consulting is a full service consulting practice covering all facets of the media and publishing industries. Our mission is to help clients achieve their goals for publishing as it relates to their organization/corporate mission. We focus on helping our clients recognize and capitalize on opportunities and minimize risk.

Manager, Chronicle Research Services

The Chronicle of Higher Education

Privately Held; 51-200 employees; Newspapers industry

November 2007 – October 2009 (2 years) Washington, DC

I was responsible for evaluating new revenue opportunities companywide and creating Chronicle Research Services, the custom research and consulting division at The Chronicle of Higher Education. In the position I was instrumental in the formation of The Chronicle/New York Times Higher Education Cabinet, The Chronicle/Moody's Investor Services Higher Ed Finance conference, and dozens of international university and media partnerships.

Other initiatives I helped create and manage included The Chronicle Letter for University Trustees, The Chronicle Board Report, and a successful paid Webinar business for both The Chronicle of Higher Education and The Chronicle of Philanthropy. As a founding member of Chronicle Research Services I co-authored "Financial Uncertainty and the Admissions Class of Fall 2008" and "The College of 2020: Students," an international besteller that was profiled by NPR, CBS, and Marketplace by American Public Media.

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The College of 2020: Students
- The Chronicle of Higher Education
- June 2009
Authors: Grant Sabatier, Martin Vanderwerf

Is your college ready for the new student? The college student of the future will be older, more technologically savvy, and more likely to see going to college as a retail transaction.
Students will be looking for convenience and a quick payoff from the course content, and they will be shopping for the best bargain. This report answers how you and your college should prepare. The College of 2020 Report is based on reviews of research and data on trends in higher education, interviews with experts who are shaping the future of colleges, and the results of a poll of members of a Chronicle Research Services panel of admissions officials.
Financial Uncertainty and the Admissions Class of Fall 2008
- The Chronicle of Higher Education
- February 2008
Authors: Grant Sabatier, Martin Vanderwerf

2008 year started out as a record-breaking one for college admissions officers, with the highest number ever of high-school graduates. About 78 percent of colleges reported that
the number of applications increased in 2008. But it ended as one of the most challenging and puzzling. Forty-six percent of colleges surveyed by The Chronicle said the yield of admitted students, or the percentage of accepted students who matriculated, decreased this year. Of those, three-quarters said the decrease was unexpected. After being overwhelmed by piles of applications, many colleges had to dig deep into their
waiting lists to fill their classes.