
Managing Director, GRiP Communications LLC - Corporate, Consumer, Franchise and B2B PR Campaigns
Greater New York City Area

Managing Director, GRiP Communications LLC - Corporate, Consumer, Franchise and B2B PR Campaigns
Greater New York City Area
Experienced corporate, consumer and B2B communicator combining:
- 10 years business/trade journalism experience covering small business (supermarkets, convenience stores, pet retail, beverage alcohol retail, petroleum marketing, automotive services, retail tobacco), international trade, government regulations, association operations
- 12 years award-winning strategic PR specializing in franchises (Dunkin' Donuts, Baskin-Robbins, Texaco, Krispy Kreme, Valvoline Instant Oil Change, The Little Gym International, Togo's, Village Inn Restaurants, Triple Check Income Tax Service, Triple Check Financial Services, Triple Check Business Services, Fiducial, Buffalo Wild Wings, Merle Norman, Honey Dew Donuts, D'Angelo Sandwich Shops, Papa Gino's, Kahala Corp.), automotive services (Valvoline Instant Oil Change), restaurants, packaging (MeadWestvaco), foodservice packaging and equipment, consumer electronics (XaviX videogame systems), consumer healthcare (GlaxoSmithKline, Sensodyne toothpaste, Tagamet), technology (ERP, Artificial Intelligence, Asset Management Software), advertising/media (Arbitron, Reactrix), cable & telecommunications, association activity
- corporate communications and executive publicity for 1-800-FLOWERS.COM
- specialty in children's product and services marketing, including programs for HearthSong, Magic Cabin and The Little Gym
- foodservice/restaurant supply, including programs for The Broaster Co. and Sweet Lilly's Desserts
Corporate Communications, Franchise Marketing, Virtual (Second Life) Marketing, Consumer PR, Business to Business PR, CEO Exposure
(Privately Held; 1-10 employees; Public Relations and Communications industry)
March 2007 — Present (2 years 5 months)
(Privately Held; 11-50 employees; Public Relations and Communications industry)
August 2006 — March 2007 (8 months)
(Privately Held; 201-500 employees; Public Relations and Communications industry)
September 2003 — May 2006 (2 years 9 months)
(Public Relations and Communications industry)
2003 — 2006 (3 years)
(Privately Held; 11-50 employees; Public Relations and Communications industry)
October 1996 — August 2003 (6 years 11 months)
(Public Relations and Communications industry)
1989 — 1993 (4 years)
(Public Relations and Communications industry)
1989 — 1989 (less than a year)
(Privately Held; 201-500 employees; Publishing industry)
August 1988 — May 1989 (10 months)
Researched and wrote feature stories covering trends, news and regulations within the beverage alcohol wholesale and retail industry.
(Public Company; 201-500 employees; Publishing industry)
1987 — 1988 (1 year)
BA , English, Anthropology , 1982 — 1986
1974 — 1982