Social Media Strategist specializing in building communities around brands
Greater Los Angeles Area
Social Media Strategist specializing in building communities around brands
Greater Los Angeles Area
Marketing professional specializing in social media, SMO and community building. I bridge the gap between customer acquisition, customer service and product development. Broad base of experience in mass communications: pr, broadcast media, advertising, and online marketing. Interested in early-stage start-ups and social media consulting opportunities.
Social media marketing strategy, plan and process development, community building, web 2.0 applications, social networks, usability, and interactive media production.
(Privately Held; 51-200 employees; Online Media industry)
October 2006 — Present (1 year 8 months)
Responsible for developing comprehensive marketing strategy and process across multiple channels focused on leveraging web 2.0 tools, social networks and interactive media.
(Online Media industry)
October 2006 — September 2007 (1 year)
Developed and executed marketing plans to generate targeted traffic for top-tier sports such as Wimbledon, ING NYC Marathon, and Olympic qualifying events. Successfully delivered on objectives, directed marketing collateral and online creative assets, purchased media, developed search keywords, optimized landing pages, scheduled email campaigns and produced viral videos. Also, responsible for building affiliate marketing program.
(Sole Proprietorship; Myself Only; Media Production industry)
2001 — 2006 (5 years)
Introduced and developed new media marketing strategy to small businesses, produced video marketing collateral, and managed successful teams including web developers, creative directors and broadcast producers.
(Entertainment industry)
August 2000 — February 2004 (3 years 7 months)
http://imdb.com/name/nm0436962/
1995 — 2001
Spanish 1999 — 1999