Social Media Strategist specializing in building communities around brands
Greater Los Angeles Area
- Current
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- Sr. Social Media Marketing Manager at MediaZone
- Past
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- Marketing Manager at MediaZone
- Consultant at GFox Productions (Sole Proprietorship)
- Production at Screen Arts Industry
- Education
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- University of North Texas
- University of Valencia
- Recommended
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9 people have recommended Gretchen - Connections
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174
connections
- Industry
- Online Media
- Websites
Gretchen Fox’s Summary
Marketing professional specializing in social media, SMO and community building. I bridge the gap between customer acquisition, customer service and product development. Broad base of experience in mass communications: pr, broadcast media, advertising, and online marketing. Interested in early-stage start-ups and social media consulting opportunities.
Gretchen Fox’s Specialties:
Social media marketing strategy, plan and process development, community building, web 2.0 applications, social networks, usability, and interactive media production.
Gretchen Fox’s Experience
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Sr. Social Media Marketing Manager
MediaZone
(Privately Held; 51-200 employees; Online Media industry)
October 2006 — Present (1 year 8 months)
Responsible for developing comprehensive marketing strategy and process across multiple channels focused on leveraging web 2.0 tools, social networks and interactive media.
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Marketing Manager
MediaZone
(Online Media industry)
October 2006 — September 2007 (1 year)
Developed and executed marketing plans to generate targeted traffic for top-tier sports such as Wimbledon, ING NYC Marathon, and Olympic qualifying events. Successfully delivered on objectives, directed marketing collateral and online creative assets, purchased media, developed search keywords, optimized landing pages, scheduled email campaigns and produced viral videos. Also, responsible for building affiliate marketing program.
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Consultant
GFox Productions (Sole Proprietorship)
(Sole Proprietorship; Myself Only; Media Production industry)
2001 — 2006 (5 years)
Introduced and developed new media marketing strategy to small businesses, produced video marketing collateral, and managed successful teams including web developers, creative directors and broadcast producers.
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Production
Screen Arts Industry
(Entertainment industry)
August 2000 — February 2004 (3 years 7 months)
http://imdb.com/name/nm0436962/
Gretchen Fox’s Education
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University of North Texas
1995 — 2001
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University of Valencia
Spanish 1999 — 1999
