Gregory Talon

Current

European Product Manager for Yahoo! Mail at Yahoo! Europe

Past

Product Strategy Consultant at Yahoo!
On-Network Marketing manager at Yahoo!
Account executive (interns) at Rapp Collins Paris

Consultant at Convera (Carlsbad - US)

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Education

HEC School of Management
Institut internationnal du multimédia

Recommended

3 people have recommended Gregory

Connections

181 connections

Industry

Internet

Websites

Gregory Talon’s Summary

As a product strategic contributor, my passion is really about defining profitable value proposition, designing rigorous product execution that deliver customers satisfaction & net promoter effect.

Graduated from HEC Paris (Digital Business Strategy) and Paris Tech (ex-Telecom Paris). I have experience from product development to performance marketing, working on new applications or leveraging 20 millions users daily experiences (Yahoo! Mail in Europe).

Strong interest for strategy as for execution with a good culture of all Internet expertises (Product design, Product Management, Product Marketing, Development, Internationalization, SEO, SEM...)

International profile with past experiences based in United Kingdom, France and United States. Fully operational with french or english speaking teams.

http://gregorytalon.blogspot.com

Gregory Talon’s Specialties:

Product Management, Product development, Digital Marketing (Product Marketing, Brand Marketing)... Performance Marketing (Acquisition, SEM, SEO...), Project Lead, UI design.

Gestion de produit, développement produit, webmarketing, marketing produit, gestion de projet, design produit

Gregory Talon’s Experience

European Product Manager for Yahoo! Mail

Yahoo! Europe

(Public Company; YHOO; Internet industry)

September 2007 — Present (2 years 3 months)

Product management:
- Customer satisfaction analysis (CSI methodology)
- Defining Strategic focus for local markets to increase reach
- Leading projects to maximise customers satisfaction
- Providing feature requests with business cases to global product development team
- Mobile Mail partners management and EU mobile mail initiatives
- Quality owner
- Customisation for EU markets (data driven decisions)
- Strong focus on UK & FR markets

Product Marketing / PR:
- Strategic planning for EU5 (UK, FR, DE, ES, IT)
- Positioning definition
- Spokesperson for Yahoo! Mail working with PR team
- Leading global assets development to increase conversion rate and organic traffic (SEO).
- User life cycle management
- Media planning lead

Product Development:
- New features / applications' Business cases
- Presentation to directors
- Product Requirement Documents redaction with strong influence over product design execution
- Leading numerous applications development working with front end developers and performance engineers.

Based in London.
Product Strategy Consultant

Yahoo!

(Public Company; YHOO; Internet industry)

January 2007 — May 2007 (5 months)

5 months consulting mission for Yahoo!
Recommending Product Strategy in order to maximise Yahoo! users life time value. High levels recommendations are actually reflected by Yahoo! current roadmaps.
On-Network Marketing manager

Yahoo!

(Internet industry)

February 2006 — 2006 (less than a year)

Managing all Yahoo! products promotion on the Yahoo! Network (Including Overture & Kelkoo) from ROI historic analysis to media plans scheduling and advertising operators briefing. Maximizing On-network campaigns' ROI from 2% to 412%.
Account executive (interns)

Rapp Collins Paris

(Privately Held; Marketing and Advertising industry)

September 2004 — February 2005 (6 months)
Consultant

Convera (Carlsbad - US)

(Public Company; Internet industry)

January 2004 — May 2004 (5 months)

Gregory Talon’s Education

HEC School of Management

Master , Digital Business strategy , 2006 — 2007
Institut internationnal du multimédia

IT project management & Net Entreprenership 2002 — 2006