Gregory Ng

Gregory Ng

Creative Director, Direct Marketer, Food Reviewer, Elvis Impersonator

Raleigh-Durham, North Carolina Area

Current
Past
  • Founder, Editor-in-Chief at Noodad.com
  • Senior Contributing Editor at AppleMatters.com
  • VP, Creative Director at Hill Holliday
  • Chief Blogger/ Editor-In-Chief at iPhoneMatters.com
  • VP, Associate Creative Director in Relationship Marketing at Hill Holliday
  • Senior Art Director at Hill Holliday
  • Contract Designer at Fidelity Investments
  • Senior Art Director at Red Leaf, Inc
Education
  • Rhode Island School of Design
Connections
500+ connections
Industry
Marketing and Advertising
Websites

Gregory Ng’s Summary

I believe strategic marketing and breakthrough creative can fall under one roof. Most of the time you get a great designer with the idea that slapping a phone number on the ad makes it direct response or a brilliant marketer who can't break outside Times Roman and indented paragraphs. It is possible to have a strategic mind AND an eye for persuasive design.

I am a direct marketer with a classically-trained graphic design background. I develop effective, integrated, results-driven marketing programs for Fortune 500 clients.

I have worked with financial clients like Bank of America, American Express, Fidelity Investments, TRowe Price, and Chase. Or high tech clients like Dell, Microsoft, and Cognos.

My experience spans across all marketing communications channels (internal and external) including: mail, collateral, brand identity, interactive, broadcast, print, out-of-home, and events. I am also a social media strategist with experience in viral internet marketing, social networking, web promotions, SEO, and paid search.

As an accomplished blogger in the tech, marketing, and parenting fields, I have published over 1000 articles online and have written on subjects ranging from hacking your iPhone to how to change a diaper. My articles have been covered by all the top Tech and Apple websites including: The New York Times, Wired’s Gadget Lab, The Unofficial Apple Weblog, Fake Steve Jobs, Daring Fireball, and iLounge.

As Chelvis, The Chinese Elvis, I was a cultural phenomenon started by an inside joke and ending with a website attracting over a million hits, a story on BBC, and a mention on various news channels around the world.

Most recently, I host a daily web show called Freezer Burns. I publish reviews of frozen foods as the self-proclaimed "Frozen Food Master" at www.FreezerBurns.com.

Follow me on Twitter: http://twitter.com/gregoryng or http://twitter.com/freezerburns

Gregory Ng’s Specialties:

Direct mail, direct marketing, promotions, branding, loyalty programs, interactive, social media, SEO, conversion path optimization


Gregory Ng’s Experience

  • VP, Creative Director

    Brooks Bell Interactive

    (Privately Held; Marketing and Advertising industry)

    June 2008Present (1 year 6 months)

    Manages a team of designers, copywriters, and developers in creating strategic interactive direct marketing campaigns with measureable results.

  • The Frozen Food Master

    Freezerburns.com

    (Entertainment industry)

    May 2008Present (1 year 7 months)

    I host a daily webshow reviewing frozen foods.

  • Founder, Editor-in-Chief

    Noodad.com

    (Internet industry)

    March 2006March 2009 (3 years 1 month)

    Founder and Co-Editor In Chief of parenting website that publishes targeted daily content for fathers.

    In 3 year I wrote over 300 articles about changing diapers, giving timeouts, and trying to be a good dad.

  • Senior Contributing Editor

    AppleMatters.com

    (Internet industry)

    November 2002July 2008 (5 years 9 months)

  • VP, Creative Director

    Hill Holliday

    (Public Company; 201-500 employees; IPG; Marketing and Advertising industry)

    June 2007June 2008 (1 year 1 month)

    Manages a team of 12 creatives and maintains consistency in all work for Dell, FairPoint Communications, Bank of America, Cognos, and Covidien accounts.

  • Chief Blogger/ Editor-In-Chief

    iPhoneMatters.com

    (Privately Held; 1-10 employees; Internet industry)

    January 2007April 2008 (1 year 4 months)

    Chief Blogger and Editor-in-Chief for iPhoneMatters.com, a web destination that publishes daily content about the iPhone, the next revolutionary product from Apple.

  • VP, Associate Creative Director in Relationship Marketing

    Hill Holliday

    (Public Company; 501-1000 employees; Marketing and Advertising industry)

    June 2005June 2007 (2 years 1 month)

  • Senior Art Director

    Hill Holliday

    (Public Company; 201-500 employees; Marketing and Advertising industry)

    September 2003June 2005 (1 year 10 months)

  • Contract Designer

    Fidelity Investments

    (Privately Held; 10,001 or more employees; Marketing and Advertising industry)

    January 2001August 2003 (2 years 8 months)

    Produced direct mail, collateral, and sales materials for brokerage, employee benefits, and insurance markets within Fidelity Investments. Worked on internal benefit campaigns for Verizon, Starbucks, Microsoft, and Shell.

  • Senior Art Director

    Red Leaf, Inc

    (Marketing and Advertising industry)

    19972001 (4 years )

    Developed direct mail and loyalty campaigns for DSW Shoe Warehouse, Dunkin' Donuts, American Express, and Togo's Eateries.


Gregory Ng’s Education

  • Rhode Island School of Design

    19931997


Additional Information

Gregory Ng’s Websites:

Gregory Ng’s Groups:

New England Institute of Art Professional Advisory Committee Member, TIMA Social Media Chair

  •    Executive Suite
  •    Rhode Island School of Design
  •    Inbound Marketers - For Marketing Professionals
  •    Front End of Innovation
  •    Fidelity Investments Alumni Association
  •    SearchEngineWatch.com Forums
  •    New Media, Social Media, and Social Networking Participants
  •    Social Carolina
  •    "Online Advertising" | MMORPG & MMO GAMES INDUSTRY
  •    User Experience
  •    Tweeple
  •    MarketingProfs
  •    Triangle Interactive Marketing Association (TIMA)
  •    Live Video Broadcasters
  •    Triangle AMA
  •    B2B Conversion Optimization Network
  •    user friendly thinking
  •    TriangleNetwork

Gregory Ng’s Honors:

2009 Panelist at the Social Media Business Forum
2009 NEDMA Awards
2008 NEDMA Awards
2008 Philadelphia Bennie Award Show Judge
2007 NEDMA Awards
2006 Time Magazine Person of the Year
Featured Speaker at the 2006 Graphic Communications Day Convention, Boston MA
2006, 2007 Washington DMA Award Show Judge
2006 NEDMA Awards
2005 NEDMA Awards
2005 Indivia Prodigy of the Year Award
2003 Fidelity Awards
2001 Reggie Awards
2001 International Summit Awards
2000 NEDMA Awards


Gregory Ng’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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