
Vice President-Product Management at Lijit
Greater Denver Area

Vice President-Product Management at Lijit
Greater Denver Area
What gets me out of bed in the AM…
I want to live forever. OK, I can’t do that. So short of that I want to leave a positive impression on this earth doing what I love. I want to keep people truly stoked on doing the right things for the right reasons…whether they work with me or are someone ‘outside’ the fire wall.
The stuff I’ve involved myself…
---Software Product Management, R & D and Release Lifecycle Management:
I’ve heard a couple of mantras on this but to me it’s “supplying customer demands profitably”. Clever huh?
---Technology Evangelism and Presentational Speaking:
I’m a talker. Or as my mom says: “You have the propensity for verbosity. Try talking less.”
---Executive and Team Management:
I don’t make it a mission to climb ladders. Never have. I just talk to people the way I would like to be talked to and it seems to end up sending people off in the right directions. Somehow, I end up helping to steer the company. Scary stuff.
---Keeping the customers happy and engaged with what we’re doing:
The joy of my life. This is not the 90’s and people don’t have $20’s falling out of their pockets any longer. So when you can make a consumer believe in you and what you’ve got THEN follow through and watch them become heroes, that is worth every flight away from the fam.
That about sums it up. I think.
Core competencies: Product specification and design; Product release execution; Technology vision and evangelism.
Technologies/methodologies in use:
Data modeling/database design, metadata management, Database Administration, Enterprise Architecture, Business Process Modeling, MDA, UML and BPMN, Oracle, Sybase, SQL Server, DB2, MySQL, Eclipse, Agile development methods.
(Privately Held; Internet industry)
June 2009 — Present (2 months)
The Vice President of Product Management position at Lijit Networks is a role combining executive management, product thought leadership, customer idea synthesis, engineering participation for product and feature conceptualization and generally a whole lot of craziness to push push push!
www.lijit.com
(Privately Held; Computer Software industry)
June 2008 — April 2009 (11 months)
And I paraphrase Guy Kawasaki:
“As ‘chief evangelist’ at Apple, the job was to protect and preserve the Macintosh cult by doing whatever I had to do.”
And so, the Gospel will now be preached by me....
At Embarcadero, my job as a chief evangelist is simple: to grow our community but even more critically, work with our 3 million plus customers on what their desires are to ensure they become the best at what they do every day when designing, building and ultimately running software applications. The position is essentially the next evolution to the wonderful positions I’ve served here at the Company; the last 12 + years having been spent designing and building product in our R & D group as a product manager, then leading a team of passionate product manager’s to do the same.
Ultimately, it’s all about making people understand, believe and feeling the accomplishment of following through.
(Public Company; 201-500 employees; EMBT; Computer Software industry)
July 2007 — June 2008 (1 year)
In 2007, the Product Management infrastructure was expanded in order to make a larger entity designed to focus in on a more thorough product lifecycle. The Vice President of Product Management position was augmented to absorb the ownership and management of pre-sales engineers to ensure this team of technical evangelists was deeply involved product training and domain expertise in addition to taking on road map articulation including the management of customer needs.
Also, in June of 2007, Embarcadero Technologies was taken private in a $200mm transaction by Thoma Cressy Bravo, now known as Thoma Bravo. The Vice President – Product Management position was deeply involved in the positioning of the product portfolio to ensure exactness of fit prior to the acquisition and now is principally involved in the analysis and prioritization of M & A opportunities being driven by the parent, Thoma Bravo.
(Public Company; 201-500 employees; EMBT; Computer Software industry)
2005 — 2007 (2 years)
The Vice President -Product Management position at Embarcadero principally owns the visionary leadership of product development at the company. The core group is responsible for the creation and articulation, both internally and externally, of the company’s product line in a manner that speaks to its future, its competitiveness and mostly its benefits to customers and analysts alike.
(Public Company; 201-500 employees; EMBT; Computer Software industry)
2003 — May 2005 (2 years)
As Director, my focus was on managing the team responsible for delivery of a set of products related to software modeling, business process analysis and data architecture including products such as ER/Studio, Enterprise Repository, EA/Studio, Schema Examiner and Describe. Team management, technology vision, partner ecosystem growth, M & A analysis and the fundamental responsibility for product line revenue growth were key tenants of this position.
(Public Company; Computer Software industry)
1999 — 2003 (4 years)
Prior to this role being established, Embarcadero had no full time product management role. It was a classic start up wherein the creators of the product line literally worked hand in hand with customers to establish its presence. As the company expanded and the competitive pressures increased, the need for full time product management capabilities on the product line were obvious and established with this position being the first of its kind within the company. I established the product lifecycle methodology to ensure engineering was directed properly and more importantly customers were continually greeted with progressive releases which met or exceeded expectations.
(Public Company; Computer Software industry)
1997 — 1999 (2 years)
Established what was Embarcadero's first technical field evangelist role at the company. Engaged in pre-sales activities as well as public speaking engagements to speak of product and technology domains with an emphasis on database design.
(Privately Held; 11-50 employees; Computer Software industry)
1995 — 1997 (2 years)
Account management position located in Popkin's (now Telelogic/IBM) original New York City offices. Moved into field and technical sales work before departing to Embarcadero to take on a full time product management position.
BA , Foreign Diplomacy
International Affiars, Languages
Elite master in road, mountain and cyclocross bicycle racing. Participant in Master's World Cyclocross Championships, Mol, Belgium January 2008
Metadata Professionals Organization. DAMA (Data Administration Management Association www.dama.org ) Valmont Bike Park Committee, Boulder CO