Founder & Managing Partner at inficiences, expert in B2B Sales & Marketing Performance
Paris Area, France
Founder & Managing Partner at inficiences, expert in B2B Sales & Marketing Performance
Paris Area, France
9 more...
Senior marketing & operations executive with strong organizational and methodological skills as well as significant experience in structuring, industrializing and running marketing, alliances and sales operations of innovative solutions, transforming cutting-edge technologies into value-added, market-driven, business solutions, in high-growth, international environments
- Market analysis, positioning, value proposition, roadmap definition
- Launch plans and operation readiness
- Though Leadership marketing, collateral development
- Alignment of Lead generation plans with sales strategies
- Efficient and measurable Press and Analyst relationship
- Internet Marketing strategies and techniques
- Budget optimization and agility
- Optimization of CRM usage, process implementation, SalesForce.com expertise
International marketing team build-up and management
(Privately Held; Management Consulting industry)
March 2009 — Present (9 months)
Advisory consulting on marketing performance, marketing organisation, marketing operations.
- Market analysis,segmentation, targetting, positioning
- Launch plans and operation readiness
- Though Leadership marketing, collateral development
- Alignment of Lead generation plans with sales strategies
- Efficient and measurable Press and Analyst relationship
- Internet Marketing strategies and techniques
- Budget optimization and agility
- Optimization of CRM usage, process implementation,
- SalesForce.com & sugar CRM expertise
- International marketing team build-up
Master in Engineering , Management of Innovation , 1986 — 1989
Math Spé , Math, Physics , 1984 — 1986
Math Sup , Math, Physics , 1983 — 1984
Bacalauréat , 1982 — 1983
1969 — 1983
Marketing Performance, Innovation Management, High Tech Marketing
Founder and co-leader of "Union Fait la Force" group, helping executives in their job search.