Greg Hay

To excel at everything. To consistently do brilliant work. To make a substantial difference. To be filthy rich.
I will accept three of the four.

Strong background in strategy, marketing, interactive design and print design.

Greg Hay’s Specialties:

Exceptional Strategic vision, excels at “big picture”
Strong Marketing sense, concept & execution
Strong communications skills
Finds ways of working together, rather battling
Brilliant at both Print and Interactive
Creative & Publishing management
Skilled employee & vendor coordinator
Coordinates capacity & workflow
Experience in mergers, acquisitions, P/L & utilization rates
Mentoring & nurturing skills
Professionally published photographer
Asks "What if...?" & "What about...?"

Greg Hay’s Experience

Creative Director / Principle

phD Creative

(Privately Held; Myself Only; Marketing and Advertising industry)

January 2002 — Present (7 years 7 months)

Creative Strategy
Print design
Interactive design
Pro bono
Manager: Strategic and Interactive Design

California Center for Sustainable Energy

(Public Company; 11-50 employees; Non-Profit Organization Management industry)

July 2007 — January 2008 (7 months)

Marketing Strategy
Interactive Usability
Campaign Implementation
Print Design Management
Creative Strategies and Interactive Design Manager

California Center for Sustainable Energy

(Non-Profit; 11-50 employees; Renewables & Environment industry)

July 2007 — January 2008 (7 months)

Marketing Strategy
Interactive Usability
Campaign Implementation
Print Design Management
Adjunct Instructor (Graphic Design)

Coleman College

(Privately Held; 51-200 employees; Education Management industry)

January 2007 — May 2007 (5 months)

Taught:
Interpersonal Relations
Electronic Layout and Design
Logo and Branding
Adjunct faculty

San Diego State University

(Educational Institution; 5001-10,000 employees; Higher Education industry)

September 2005 — December 2005 (4 months)

Taught two classes:
- Leadership in Design
- Typography 2
Adjunct faculty

Columbia College

(Educational Institution; 501-1000 employees; Higher Education industry)

January 1999 — July 2004 (5 years 7 months)

- Usually taught one evening class a semester while working full-time.
- Classes taught have included "Introduction to Graphic Design," "Typography and Letterforms".
Creative Director

eCreativeSearch

(Privately Held; 51-200 employees; Marketing and Advertising industry)

August 2000 — January 2002 (1 year 6 months)

- Managed all Creative, Editorial and Publishing teams, consolidated and streamlined primary decision-making processes.
- Lead Creative vision for website and all supporting materials, ensuring cohesive and consistent identity.
- Integral leader of team that developed the strategy of future product offerings.
- Lead team to help develop sales techniques and profiles.
- Fulfilled CTO responsibilities during 3-month search for replacement, allowing the ownership of eCreativeSearch the time to find qualified candidates and saving the company recruiting costs.
Associate Creative Director

XOR

(Privately Held; 51-200 employees; Internet industry)

September 1999 — August 2000 (1 year)

- Managed a creative department of 12 at the Chicago branch of the company (over 80 creatives nationwide), which included art directors, traditional and internet designers, HTML production coders, information architects, project managers and account executives.
- Successfully transitioned creative department during merger of Hollyer & Schwartz to Xor.
- Revamped the company creative process of the company in response to executive directives to improve profitability and client satisfaction.
- Creative lead (and main client contact) on 2-3 key strategic accounts (accounting for over 10 million in billings) and numerous secondary accounts.
- Coordinated capacity with the other company offices.
- Coordinated workflow between the creative department and other departments, including sales, programming teams, executive management, strategy, MIS and HR.
Creative Director / Principle

blink - Directed Design

(Partnership; 1-10 employees; Graphic Design industry)

June 1995 — August 1999 (4 years 3 months)

- One of three partners of a small design firm based in Chicago.
- Heavily involved with virtually every facet of the company (except for accounting).
- Dealt with day-to-day client affairs.
- Coordinated employees, freelancers and clients.
Senior Designer / Art Director

Fort Dearborn Lithography

(Privately Held; 501-1000 employees; Printing industry)

March 1994 — June 1995 (1 year 4 months)

Greg Hay’s Education

Miami International University of Art and Design

MFA , Graphic Design , 2006 — 2009

Graduated March, 2009.
Magna cum laude.
San Diego State University-California State University

MFA , Graphic Design , 2005 — 2005

Also taught two classes while FT graduate student, Leadership in Design and Typography 2.

Left after first semester.
Columbia College Chicago

BA , Graphic Design , 1991 — 1993

Worked as Graphic Designer at the Hokin Center throughout Senior Year.
College of Lake County

AA , 1989 — 1991
University of Illinois at Chicago

Architecture 1988 — 1989

Left after first year, primarily due to family medical issues.
Carmel High School

1984 — 1988

Activities and Societies:

National Honor Society
Honors Program
Track and FIeld
Cross Country

Additional Information

Greg Hay’s Websites:

Early Graduate Explorations

Greg Hay’s Interests:

Graphic Design, Interactive Design, University Teaching, Adjunct, Reading, Music, Volleyball, Racquetball, Science Fiction, transparency in government, other hopeless causes.