Gregg Poulin

Gregg Poulin

General Manager - Compete.com at Compete Inc.

Greater Boston Area

Current
Past
  • E-Commerce at Keds,Inc
  • Director Internet Marketing at Keurig, Inc
  • Director E-Commerce at Corporate Casuals
  • Lead Web Designer at CEOExpress, Inc
  • Analyst at Scudder Kemper
Education
  • St. John's University
  • Saint John's University
  • University of Vermont
  • Deerfield
Connections
247 connections
Industry
Online Media
Websites

Gregg Poulin’s Summary

As a marketer, business manager, brand strategist and entrepreneur I have 14 years professional experience in bringing ideas to life, coordinating, monetizing and realising innovative solutions to brands, leading projects and supporting both strategic solutions and revenue generating projects as well.

Whether creating my own ideas or helping others to realise theirs, I love working with start-ups and original new projects that embrace a strong entrepreneurial spirit and are looking for rapid growth.

I have worked with a range of companies: market research, sports brands, CPG companies, and financial institutions on various lines of business starting from scratch, monetizing existing opportunities or optimizing current P&Ls.

In pursuit of rapid growth and business challenges, I have led cross-cultural teams, innovating creative management solutions and processes. My additional responsibilities have included conceiving new lines of business, developing industry first solutions in footwear and market research, development of a network of online community of marketers for competitive intelligence, education, creative, management and knowledge sharing tools, methodologies and information.

Gregg Poulin’s Specialties:

Strategic business building - bringing concepts to life.
Web 2.0 Trendspotting - spotting the next big idea.
Revenue generation - getting the balance of growth and profit.
Innovation Management - new ways/newideas.
Understanding Scale - building plans around core levers to driver business


Gregg Poulin’s Experience

  • General Manager - Compete.com

    Compete Inc.

    (Privately Held; 51-200 employees; Internet industry)

    October 2007Present (2 years 2 months)

  • General Manager - Compete.com

    Compete Inc, A TNS Company

    (Online Media industry)

    2007Present (2 years )

  • Owner

    poulindesigns, inc.

    (Privately Held; 1-10 employees; Online Media industry)

    January 1994Present (15 years 11 months)

    Online Marketing Specialist, including design through analytical research.

  • E-Commerce

    Keds,Inc

    (Public Company; 1001-5000 employees; srr; Consumer Goods industry)

    20062007 (1 year )

  • Director Internet Marketing

    Keurig, Inc

    (Consumer Electronics industry)

    20032006 (3 years )

  • Director E-Commerce

    Corporate Casuals

    (Privately Held; 11-50 employees; Apparel & Fashion industry)

    20012003 (2 years )

  • Lead Web Designer

    CEOExpress, Inc

    (Privately Held; 1-10 employees; Internet industry)

    19992001 (2 years )

  • Analyst

    Scudder Kemper

    (Online Media industry)

    19941999 (5 years )


Gregg Poulin’s Education

  • St. John's University

    BA , History , 19901994

  • Saint John's University

    BA , History/Business , 19891994

    DIII National Runner up Three years in a row.

    Activities and Societies:
    Football
  • University of Vermont

    HS 19881992

  • Deerfield

    19881989


Additional Information

Gregg Poulin’s Websites:

Gregg Poulin’s Interests:

E-Commerce, E-Commerce Marketing, E-Commerce Business Management, analytics, online measurement, online marketing, competitive intelligence, behavior marketing

Gregg Poulin’s Groups:

SMX West

  •    Executive Suite
  •    280 Group: Product Management & Product Marketing
  •    LinkedSEO
  •    Online Business Owners
  •    StartupNation Entrepreneurs Networking Group
  •    SMX - Search Marketing Expo
  •    Search Engine Strategies Conference & Expo
  •    AWA - Advanced Web Analytics (+1000 Web Analytics members)
  •    TNS Global (WPP Kantar Group)
  •    Online Advertising Professionals
  •    Web Analytics Professionals (+5000 web analytics members) Join now!
  •    BIMA, A MITX Organization
  •    Etail Careers.com
  •    SearchEngineWatch.com Forums
  •    Deerfield Academy Class of '89

Gregg Poulin’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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