Graeme Davidson

Current

• Business Development Manager at Equator

Past

• Advertising Sales Exec at PSP
• Sales Executive at Centrica

Education

• Bell College
• The University of Glasgow
• Uddingston Grammar School

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Recommended

2 people have recommended Graeme

Connections

166 connections

Industry

Online Media

Websites

• My Company
• My Blog
• Twitter

Graeme Davidson’s Summary

I have extensive experience of working in business development and sales. My specialist sectors are online marketing, ecommerce implementation and website design and development. This has given me knowledge in all aspects of digital marketing including SEO, PPC, affiliate marketing, email marketing, ecommerce, usability, ROI and social media.

It is imperative that I have a comprehensive understanding of all in the digital arena and keep myself up-to-date with an developments, which entails a lot of research (and very long hours!).

I am a confident self-starter who likes to be in the thick-of it, which is why I am in business development. I also blog in my spare time, so take time to check some of my work out.

Graeme Davidson’s Specialties:

Business development, SEO, PPC, affiliate marketing, email marketing, viral marketing, media planning and buying, social network marketing, eCRM, e-commerce implementation, front-end and back development, maximising online CTR, CR and ROI, usability, analytics, blogging

Graeme Davidson’s Experience

• Business Development Manager

  Equator

  (Privately Held; Internet industry)

  November 2006 — Present (3 years 1 month)

  I am based in Equator's London office as the business development manager.
  
  My goal is to provide a defined strategy for our clients that incorporates all or some of the above disciplines to maximise their ROI. I work closely with our clients to clarify goals and build ownership across the team so that we are always improving current performance.
  
  Being in business development, it is my duty to help steer Equator in the appropriate direction. I take a very keen interest in shaping and branding our agency in the correct way to existing/prospective clients and industry peers.

• Advertising Sales Exec

  PSP

  (Privately Held; 11-50 employees; Publishing industry)

  July 2005 — November 2006 (1 year 5 months)

• Sales Executive

  Centrica

  (Public Company; 10,001 or more employees; CNA; Utilities industry)

  January 2001 — July 2005 (4 years 7 months)

Graeme Davidson’s Education

• Bell College

  HNC , Electronic Engineering (part-time studying) , 2006 — 2007

  I decided that I would gain some additional qualifications in a subject matter that always fascinated me. I have always had a thirst for engineering and mathematics, so thought that a part-time course would be perfect.
  It was a challenge whilst working full-time, but I managed to get my head down and work, study and play. My thirst for learning more about engineering was quenched and I got to dip my toe back into some proper mathematics again.

• The University of Glasgow

  Bachelor , Accountancy , 1996 — 2000

• Uddingston Grammar School

  Higher , English - B, Maths - A, Chemistry - B, Physics - C, Economics - B, Biology - C , 1990 — 1996

  Activities and Societies:

  Plus two Certificates Of Sixth Year Studies
  Maths - C and Chemistry - C
  I participated in many clubs at school with a top-heavy slant at sports, playing in the football team, basketball team and competing in long jump and high jump at the Scottish School Sports Days.

Additional Information

Graeme Davidson’s Websites:

• My Company
• My Blog
• Twitter

Graeme Davidson’s Interests:

Football - both playing and watching, networking, drinking (anything really but preferably Stella, Sambuca, a nice red, Belhaven Best), eating out, a fine cuban cigar, playing guitar in a funk band, seeing the world, reading (mostly non-fiction and work-related books), studying, driving fast cars, sleeping

Graeme Davidson’s Groups:

•    Business Development
•    InternetRetailing - for leaders in e-commerce and multichannel retail
•    eMarketing Association Network
•    E-Commerce Network
•    Digital Marketing
•    Hotel Online Distribution & Hotel Revenue Management Professionals Group
•    Social Media Mafia
•    BD Networking
•    Marketers on twitter
•    Digital Marketing - London
•    Scottish Online Marketing Group

Graeme Davidson’s Honors:

I was presented with an endeavour award in Primary 2 (when I was 6 years old) for friendliness and helpfulness.
In secondary school, I had a short story called "The Murderer's Downfall" published in a newspaper and won another endeavour award for friendliness.
Whilst at Centrica, I won an two all expenses weekend trips for two due to being top salesman - to Dublin and Barcelona.
I also won the 100m at the Tobermory Games on The Isle of Mull. On the ferry journey to Mull I met Geoff Capes and I was very scared - I was 5 years old.

Graeme Davidson’s Contact Settings

Interested In:

• consulting offers
• new ventures
• expertise requests
• business deals
• reference requests
• getting back in touch