
Founder, Social Media for Social Change
Greater Boston Area

Founder, Social Media for Social Change
Greater Boston Area
My passion for building customer relationships and meeting revenue targets, combined with my knowledge of several different online and communications technology sectors, provides me with a unique understanding of how to connect with users (and potential users) to transform them from one-time purchasers to consistent buyers and lifelong investors in a brand.
Sales techniques, relationship management, community management, post-sale follow-up, client and customer service and support, Internet marketing and advertising, online brand development, creative writing, web conferencing and training
(Philanthropy industry)
June 2008 — Present (1 year 2 months)
SM4SC is an organization that's bringing the online social media community together to raise awareness and celebrate how collaboration—both online and offline—can change the world for the greater good.
• Create overall vision and concept for organization.
• Primary liaison between SM4SC and the charitable organizations we support.
• Build community support using a wide variety of social networking platforms including Wordpress, Facebook, Twitter, Digg, MySpace, and more.
• Delegate and oversee event planning, fund raising and sponsorship outreach, and public relations activities.
(Design industry)
September 2006 — Present (2 years 11 months)
http://www.designboston.org
Founder and Editor of a design blog based in Boston, showcasing architecture, interior design, product design, and green design from around the city and beyond.
Responsibilities include:
• Develop DesignBoston.com into a leading blog for design reviews and analysis for the Greater Boston area and beyond.
• Ongoing and active participation in wide variety of social networking platforms including Twitter, Facebook and Blogger and to engage with design, technology and media communities.
• Write news articles reporting on design industry news and events.
• Conduct in-depth analysis of local architecture and interior design projects.
• Interview design industry leaders in Boston and beyond.
• Coordinate public relations and online and offline efforts to connect with local and global consumers.
• Optimize site using traditional search engine marketing and optimization techniques.
(Public Relations and Communications industry)
2008 — 2009 (1 year)
• Consult Director of Technology on ways to incorporate social media tools into upcoming website redesign.
• Coordinate print, email and online marketing campaigns.
• Run and analyze weekly new sales and inventory reports for trends or potential challenges/opportunities.
• Coordinate email blasts of the clinical trial industry’s leading weekly and monthly newsletters.
• Manage support lifecycle from initial setup and walkthrough, through to ongoing technical support.
• Manage inventory of publications and marketing materials.
(Privately Held; Fund-Raising industry)
2009 — 2009 (less than a year)
• Sold peer-to-peer online fundraising solutions to charities throughout the U.S.
• Trained new accounts on best practices and managed post-sale customer relationships to ensure successful fundraising efforts.
(Privately Held; 501-1000 employees; Telecommunications industry)
August 2006 — July 2007 (1 year)
• Facilitated on-site training for new customers in all aspects of leading vehicle-tracking software.
• Managed client relationships regarding all customer issues including accounts payable, end-user training, and technical support.
• Coordinated and helped to manage Help Desk support for client service issues.
• Closed new business with existing clients by negotiating pricing for additional tracking units and fulfilling new sales orders.
(Privately Held; 51-200 employees; Telecommunications industry)
February 2005 — July 2006 (1 year 6 months)
• Provided stellar customer support for web and audio conferencing company.
• Managed support lifecycle from initial setup and walkthrough, through to ongoing technical support.
• Performed daily training sessions to promote and encourage quality customer relationship management.
• Offered Internet technical support including diagnosing issues involving Java, pop-up blockers, JavaScript security settings, cookies and other interactions with common web browsers.
• Real-time call support for clients during live event calls, including the scheduling and expediting of Operator Assisted calls by greeting and directing attendees.
• Supported a busy sales department by provisioning new customer information into internal database systems.
(Privately Held; 501-1000 employees; Marketing and Advertising industry)
February 2004 — February 2005 (1 year 1 month)
• Sold Internet advertising to automobile dealers throughout western New York State.
• Managed post-sale customer relationships with these accounts.
• Developed, implemented and managed weekly mail, and bi-weekly email marketing campaigns to drive new customer business, and retain repeat business.
• Created and constantly redeveloped customer retention strategies to rescuing accounts from cancellation.
• Communicated these proven strategies to other sales associates.
• Consistently exceeded sales expectations - $1500 annualized revenue growth per month.
• Achieved lowest customer cancellation rate – 0.3% for 2004 – in the entire Northeast Region.
(Privately Held; 11-50 employees; Automotive industry)
July 2003 — February 2004 (8 months)
• Managed end-to-end relationships for all service and repair clients with focus on delivering excellent customer service.
• Oversaw service technicians to make sure vehicle is diagnosed properly and scheduled work is completed according to both OEM and dealer standards.
(Privately Held; 11-50 employees; Automotive industry)
December 2001 — July 2003 (1 year 8 months)
• Sold new and pre-owned automobiles by handling incoming floor, phone, and internet traffic.
• Handling all aspects of vehicle sale, including vehicle demonstrations, selection, pricing negotiation, and order fulfillment.
• Regularly surpassed sales objectives and exceeded both Volkswagen and Honda Customer Satisfaction objectives.
• Earned Volkswagen Certified Sales Representative for 2003.
(Public Company; VZ; Telecommunications industry)
2000 — 2001 (1 year)
• Managed 350-400 Tier 1 and 2 General Business accounts, working as part of a team of specialized technology, sales and service representatives that market high-end voice and data solutions.
• Marketing the capabilities of advanced data connections, including ISDN, ADSL, T1/T3, ATM, and SONNET.
• Acting as the primary point of user contact for Verizon, responding to all types of service and billing requests.
Bachelor of Science , Interior Design , 2007 — 2009
Management 2000 — 2000
Graphic Design 1996 — 1997
New technology, design, architecture, usability, writing, photography, parenting, philanthropy