Tyson Goodridge

Tyson Goodridge

Marketing | Content | Social | Public Relations | Connector of People and Ideas

Location
Boston, Massachusetts (Greater Boston Area)
Industry
Marketing and Advertising

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Tyson Goodridge's Overview

Current
Past
Education
Connections

500+ connections

Websites

Tyson Goodridge's Summary

Marketer. Connecter. Story Teller. Love to build communities.

Husband to one. Father and coach to two boys. Identical Twin. Outdoor Enthusiast. Eagle Scout. Babson, MBA. Love Education.

North Shore resident. Lonely NY sports fan living in New England.

Tyson Goodridge's Experience

Principal

Dialogue

Privately Held; 1-10 employees; Marketing and Advertising industry

January 2009Present (5 years 9 months) Greater Boston Area

Founder and Principal of Dialogue, a Boston-based Marketing firm. I worked with small and mid-sized agency and corporate clients developing (and executing against) the following:
- Corporate Communications
- Social Media (training, crisis-communications, strategy, "Social Business")
- Public Relations
- Content Development and Strategy
- Mobile
- LBS- Location Based Services (Foursquare, Path, events)
- Content Marketing

Public Company; 1001-5000 employees; WPP; Market Research industry

January 2013September 2013 (9 months) Greater Boston Area

Product Marketing, Content Marketing and Social Media

Social Media Analyst/Community Manager

Spire

Public Company; 51-200 employees; SPIR; Renewables & Environment industry

May 2006November 2008 (2 years 7 months)

▪ Manage online community of Spire, the online resource for the affluent.
▪ Manage member engagement program for 5000+ users. Analyze member behavior, present findings and make recommendations to leadership team
▪ Manage social media strategy and member acquisition program using facebook, twitter, linkedin and other online applications..

Nonprofit; 11-50 employees; Biotechnology industry

June 2003June 2005 (2 years 1 month)

Responsible for creation, execution and management of a national marketing and fundraising campaign for ALS research. Extensive work with PGA TOUR, Pro golfer Tom Watson and the professional golfing community. Manage all public relations efforts, strategic alliances and sponsorships, direct mail efforts. Raised $1.8 million in 1 year.

Marketing Director

Global Adrenaline

Privately Held; 11-50 employees; Leisure, Travel & Tourism industry

June 2002June 2003 (1 year 1 month)

Marketing Director for Global Adrenaline, a high-adventure travel company for yong professionals.

Sr. Account Executive

ISM

Privately Held; 51-200 employees; Marketing and Advertising industry

19992000 (1 year)

Strategic marketing for The Ministry of Tourism for THE ISLANDS OF THE BAHAMAS.

Account Executive

Cone

Public Company; 51-200 employees; Public Relations and Communications industry

19961999 (3 years)

Managed public relations campaigns for TIMBERLAND, iVillage, PITTARDS LEATHER, THE JIMMY FUND, TACO BELL

Account Executive

IBM/Lexmark

Public Company; 10,001+ employees; IBM; Information Technology and Services industry

19951996 (1 year)

Sales, Marketing

Tyson Goodridge's Skills & Expertise

  1. Facebook
  2. YouTube
  3. Skype
  4. iphoto
  5. iPhone
  6. Google
  7. Constant Contact
  8. Twitter
  9. Online Marketing
  10. Marketing Communications
  11. Online Communities
  12. Public Relations
  13. Public Speaking
  14. Training & Development
  15. Social Media Marketing
  16. Online Advertising
  17. Social Media
  18. Marketing Strategy
  19. Media Relations
  20. Blogging
  21. Employee Training
  22. Community Sites
  23. iPhoto
  24. Social Networking
  25. Press Releases
  26. Mobile Marketing
  27. Content Strategy
  28. Strategy
  29. Content Development
  30. Marketing
  31. Fundraising
  32. Digital Strategy
  33. Sponsorship
  34. Event Management
  35. Digital Media
  36. SEO
  37. Web 2.0
  38. Community Management
  39. Digital Marketing
  40. Corporate Communications
  41. Email Marketing
  42. Direct Mail
  43. Product Marketing
  44. Integrated Marketing
  45. Strategic Communications
  46. Copywriting
  47. Strategic Partnerships
  48. Google Analytics
  49. Brand Development
  50. Lead Generation

View All (50) Skills View Fewer Skills

Tyson Goodridge's Education

Babson College - Franklin W. Olin Graduate School of Business

MBA, Marketing/Entrepreneurship

20002002

Hobart and William Smith Colleges

B.A, American History

19901994

St. Georges

High School Diploma, 1990

19871990

Tyson Goodridge's Organizations

  • Boy Scouts of America

    Eagle Scout
  • Christ Church Parish Day School

    Chair of Parent Board
    • September 2009 to May 2010
  • St. George's School

    Class Correspondent
    • May 1990 to May 2012
  • Hobart College

    Class Agent
    • 1994 to June 1996

Tyson Goodridge's Certifications

  • Emergency Medical Technician (EMT)

    • January 1993 to January 1997

Tyson Goodridge's Test Scores

  • SAT

    • Score: 1150

Tyson Goodridge's Courses

  • MBA, Marketing/Entrepreneurship

    Babson College - Franklin W. Olin Graduate School of Business

    • Management Control Systems

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