Chris Russell

Technology & Product Development Executive

Greater San Diego Area

Past
  • Chief Technology Officer at DivX, Inc.
  • Vice President, Internet Standards and Technology at Motion Picture Association of America
  • Vice President, Technology at Sony Pictures Entertainment
  • Director of Software Engineering at Sony Pictures Imageworks
  • Senior Software Engineer at Silicon Graphics
  • Technical Director and Lead Software Engineer at VIFX
  • Software Engineer at Hughes Aircraft
Education
  • Pepperdine University
  • California State Polytechnic University-Pomona
Connections
500+ connections
Industry
Computer Software

Chris Russell’s Summary

A hands-on technology executive with a business background and a passion for building new products, technologies, and companies. Developed digital video software, devices, and web sites for a local San Diego startup, negotiated their first Hollywood licensing deals, and helped them go public with a $536MM valuation. Solid experience in engineering, product management, business development, and an industry reputation for innovation and user-centric design.

Chris Russell’s Specialties:

Engineering, technology, product management, corporate officer, strategic planning, technical operations, digital entertainment, video, computer graphics, network communications, high-tech startups, scientific computing, computer & security engineering, business software, and web.


Chris Russell’s Experience

  • Chief Technology Officer

    DivX, Inc.

    (Public Company; 201-500 employees; DIVX; Computer Software industry)

    20052008 (3 years)

    Managed the development of all the company’s products: MPEG video players, media management, video encoding, streaming, digital rights management, community web sites, and online storefronts.

    Authored patents and led the charge for innovation, platform development, and user experience design.

    A hands-on corporate officer managing half the company (over 140 employees): product development, OEM certification, partner support, user experience design, field application engineering, quality assurance, research, information technology, management information systems, and encoding services.

    Helped take the company public in 2006, and successfully negotiated the company's first content deals with Hollywood studios in 2007 and 2008.

    Previously headed up corporate strategy in 2005, prior to being promoted to CTO.

  • Vice President, Internet Standards and Technology

    Motion Picture Association of America

    (Privately Held; 1-10 employees; Automotive industry)

    20022005 (3 years)

    Technical representative for the major motion picture studios: Disney, Fox, MGM, Paramount, Sony Pictures, Universal, & Warner Bros.

    Authored patents, developed, and promoted new technologies and business opportunities for Internet movie delivery: online video rentals, download-to-own, subscription services, distribution, and content security. Developed open standards within MPEG (ISO & ANSI), ISMA, SMPTE, OMA, et al.

    Founding board member of Contecs:DD LLC for the MPAA, a licensing entity for the MPEG-21 rights data dictionary technology (ISO/IEC 21000-6).

  • Vice President, Technology

    Sony Pictures Entertainment

    (Public Company; 10,001 or more employees; SNE; Entertainment industry)

    19982001 (3 years)

    Developed and launched MovieLink, an online movie rental and distribution company within Sony Pictures, and assisted in securing adoption and joint ownership with MGM, Paramount, Universal, and Warner Bros.

    Authored patents and led all engineering projects within the newly formed “Digital Entertainment” division: digital media software, web storefronts, digital rights management, network operations, content distribution networks, customer relationship management, content management, and web reporting.

    Established and led new departments for software engineering, systems engineering, video engineering, and quality assurance (over 50 employees). Consolidated technical operations from other divisions.

  • Director of Software Engineering

    Sony Pictures Imageworks

    (Public Company; 501-1000 employees; SNE; Motion Pictures and Film industry)

    19961998 (2 years)

    Led the development of cutting-edge visual effects software: image processing, compositing, 3D modeling, animation (procedural, kinematics, dynamics, inverse kinematics, behavioral, etc.), lighting, shading, rendering, motion control, real-time playback, color management, workflow automation, rendering queues, asset management, and high-speed networking.

    Managed all software engineering (over 25 employees). Increased productivity fourfold within the first month, and significantly reduced software defects.

    Increased productivity fourfold within the first month through specific engineering and organizational improvements. Reduced software defects threefold within the first six months through improved testing and release management methodologies.

    Visual effects on Stuart Little, Hollow Man, Godzilla, Starship Troopers, Contact, and numerous others.

    Developed image processing technologies used by Imageworks for visual effects work and Sony Japan for commercial products.

  • Senior Software Engineer

    Silicon Graphics

    (Public Company; 1001-5000 employees; SGI; Computer Hardware industry)

    19951996 (1 year)

    Led a team of engineers to develop commercial software for motion picture visual effects and digital asset management. Worked on site at DreamWorks/SKG Feature Animation for product design, integration, and support. Software was used on Prince of Egypt and subsequent animated films.

  • Technical Director and Lead Software Engineer

    VIFX

    (Entertainment industry)

    19921995 (3 years)

    Designed and developed cutting-edge visual effects software: 3D animation, particle systems, image processing, physical-based simulation, rendering and shading tools, and “good ‘ol” production glue.

    Visual effects on Down Periscope, Sudden Death, Power Rangers, Tall Tale, Dolores Claiborne, Clear & Present Danger, Outbreak, I Love Trouble, Time Cop, and Demolition Man.

    Animation experience with Prisms, Alias, SoftImage, Ultimatte, Flame, and Renderman.

  • Software Engineer

    Hughes Aircraft

    (Public Company; 10,001 or more employees; GMH; Defense & Space industry)

    19901993 (3 years)

    Designed and developed classified aircraft simulation systems and computer aided software engineering tools. Multiple security clearances.


Chris Russell’s Education

  • Pepperdine University

    Masters, Business Administration, 2005

    "Minor" in Finance, including business valuation, M&A, corporate restructuring, capital markets, & financial management.

  • California State Polytechnic University-Pomona

    Bachelor of Science, Computer Science, 1992

    Dean's honor list.

    Activities and Societies:
    ACM, robotics design club, physics club, student body activities director, computer aided engineering, fencing team, vaulting team, & equitation.

Additional Information

Chris Russell’s Interests:

“Geek culture” stuff that make a company fun as well as productive: Nerf guns, R/C helicopters, Lego robot competitions, etc. ;-)

Chris Russell’s Groups:

AeA, ACM, CERT, IEEE, PDMA, SDSIC, SIGCHI, SIGGRAPH, SMPTE, UPA

  •    UsabilityPro member
  •    The Enterprise Architecture Network member
  •    Information Systems Security Association (ISSA) member
  •    Scrum Practitioners member
  •    Hughes Aircraft Company member

Chris Russell’s Honors:

Authored patents for secure entertainment systems, content protection, A/V watermarking, and device proximity detection.


Chris Russell’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

Public profile powered by: LinkedIn

Create a public profile: Sign In or Join Now

View Chris’s full profile:

  • See who you and Chris Russell know in common
  • Get introduced to Chris Russell
  • Contact Chris Russell directly

View Full Profile