
Digital marketing and communications professional
Bologna Area, Italy

Digital marketing and communications professional
Bologna Area, Italy
5 more...
I've been Product, Marketing and Communications Manager, mainly in internet and ICT industry, gaining a specific sensibility in digital and conversational marketing communications, social media and knowledge about web technologies and 2.0 platforms.
Since 2003, I'm blogging about marketing and communication trends at minimarketing.it with humorous, metaphoric and "no-corporate" language style, around the idea of a new marketing for the people, from the people, with the people.
[mini]marketing is now one of the most widely read Italian marketing blogs, and it has been quoted in several Italian business books.
In december 2008, I published a book for Simplicissimus Book Farm, called "[mini]marketing, 91 discutibili tesi per un marketing diverso". It has been downloaded 10.000+ times in first seven months.
You can contact me at gianluca [at] diegoli [dot] com
* Online Marketing & Communications
--- blogs and social media
--- e-commerce and intranets
--- strategic planning
--- Online Adv, SEO strategy
--- Web Project management
--- Information and Content Architecture
--- Strategic Measurement
--- Marketing & Business Plan
* Product Management
* Public Relations Management
* Vertical knowledge in marketing in Telco Industry
--- Domains and Hosting
--- B2B Services
Laurea , Economia aziendale, Economics, Marketing , 1987 — 1995
ALUB, Associazione Laureati Università Bocconi