Online Business Strategy and Marketing
Perth Area, Australia
- Current
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- Managing Director at OM4
- Managing Director at PublicityShip
- Owner at Holipac Pty Ltd
- Past
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- Associate Partner at IBM Business Consulting Services
- Consulting Principal at DMR Consulting
- Education
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- Curtin University of Technology
- Recommended
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3 people have recommended Glenn - Connections
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connections
- Industry
- Marketing and Advertising
- Websites
Glenn Nicholas’s Summary
I help small businesses market online. Find customers and convert online.
OM4.com.au is my core online marketing services business and provides a platform for small business on the web. OM4Tourism.com is a specialty platform for tourism & travel operators.
PublicityShip.com.au is a publicity and online marketing services company for small business in Australia.
My background has been in business consulting and technology services, where I have worked for multinational companies in development, delivery, and sales/marketing roles. 2005 was the year I bit the bullet and decided to stop consulting and put my own ideas and strategies into practice. Small companies can address large markets, getting access to their latent market share in the process. I love helping companies learn how to do this.
The new rules of marketing are being written day by day. I translate the new rules into services available online, and develop marketing strategies and implement them.
OM4 got its name to help describe the four primary families of marketing approaches available online:
- Content Marketing
- Search Marketing
- Affiliate Marketing
- Email Marketing
My business helps small business owners who want to benefit from online marketing, working at each stage of the marketing cycle: strategy, planning, execution and review.
Glenn Nicholas’s Specialties:
Online marketing: keyword analysis, content marketing, search engine marketing/optimization, email marketing, affiliate marketing.
Technology: Wordpress, Wordpress MU.
Project consulting: Business strategy & business case development, project management, change management, business process analysis and modelling.
Glenn Nicholas’s Experience
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Managing Director
OM4
(Privately Held; 1-10 employees; Marketing and Advertising industry)
October 2007 — Present (1 year 10 months)
Sales, marketing and platform development for OM4 and OM4Tourism.
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Managing Director
PublicityShip
(Privately Held; 1-10 employees; Internet industry)
May 2006 — Present (3 years 3 months)
Founder of PublicityShip, an online publicity and marketing services company.
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Owner
Holipac Pty Ltd
(Privately Held; 1-10 employees; Mining & Metals industry)
May 2005 — Present (4 years 3 months)
Owner and Principal Consultant. Project services for the Mining industry. Project strategy & business case development, project management, change management, business process modelling and change
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Associate Partner
IBM Business Consulting Services
(Public Company; 10,001 or more employees; IBM; Information Technology and Services industry)
December 1999 — April 2005 (5 years 5 months)
Business and technology consulting, primarily in Retail and Banking sectors.
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Consulting Principal
DMR Consulting
(Public Company; 10,001 or more employees; Information Technology and Services industry)
August 1996 — November 1999 (3 years 4 months)
Project Director and Project Manager for major business systems development and implementation projects.
Glenn Nicholas’s Education
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Curtin University of Technology
1983 — 1985
Glenn Nicholas’s Contact Settings
Interested In:
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
