Paul Germo

Current

CEO - Product Developer at Gjerme Natural Group
Owner/Photographer/Innovator at Gjerme Photografic

Past

Photographer/Sales & Marketing Manager at Duttons Valley Gallery
Communications Director at Dwight Grotberg for US Senate
Graphics at Johnson Anderson

Photo Studio Assistant at Fingerhut Companies
Graphics Technician at Bethany Press

see less...

2 more...

Education

New York Institute of Photography
Bethany College

Recommended

3 people have recommended Paul

Connections

203 connections

Industry

Consumer Goods

Websites

Paul Germo’s Summary

The game of business is very much like the game of tennis. Those who fail to master the basics of serving well, usually lose.
-- Unknown

Conceptual Thinker – ability to come up with unique angle – hands on attitude – innovative
Excellent People Skills – able to put subjects/clients and employees at ease and gain their trust
Extensive customer service experience
Confident Oral Communication
Passionate writer - buisness visionary
Program Management and Analytical Skills
Very Proficient in both Mac & PC Platforms – competent in graphic layout
Team Player
Leadership abilities

Paul Germo’s Specialties:

Extensive experience which encompasses graphic arts, sales, product development, and photographic genres from product to portrait; from creating one of kind church directories to classic and documentary style weddings. Have successfully worked with Commercial Clients; including Homebuilders; Recording Company; Catalogs; Book Publishers; and Graphic Design firms.

Paul Germo’s Experience

CEO - Product Developer

Gjerme Natural Group

(Health, Wellness and Fitness industry)

November 2007 — Present (2 years 1 month)

Innovates, Conceives, Develops and Formulates natural personal care products for Corporations.
Owner/Photographer/Innovator

Gjerme Photografic

(Photography industry)

2001 — Present (8 years )

My passion is to record the best weddings around the world- in a very creative and unique way - I discover and capture the originality that you possess with strikingly RICH IMAGES.

I also do Commercial and Fashion Photography. I categorize myself as a Lifestyle Commercial Photojournalist.
Photographer/Sales & Marketing Manager

Duttons Valley Gallery

(Photography industry)

July 2006 — November 2007 (1 year 5 months)

~Analyzed declining sales trend with the existing customer base and product offering. Identified root causes as ineffective marketing and sales management and lack of attention to competitive activities.
~Focused on brand weaknesses; revised company logo and created new collateral support materials.
~Identified a new customer market segment that was compatible with existing business capabilities, expertise and physical capacity.
~Identified and implemented strategies to regain lost business in the existing market segment and develop business in the new market segment.
~Designed services and products with a modernized appeal, creative content, and enhanced aesthetics tailored to customer preferences.
~Expanded the client base by telemarketing, personal visits and distribution of printed marketing materials.
~Attended trade shows and industry training events.
~Increased company sales revenue by 20% within 12 months.
Communications Director

Dwight Grotberg for US Senate

(Political Organization industry)

April 2006 — August 2006 (5 months)

As communications Director my main goal was to build the brand of an unknown long-shot dark horse political candidate.
-Did all photography to establish persona and image.
-Developed look and feel of web site.
-Developed media plan.
-Contributed to speeches.
-Drafted and Crafted Letters.
-Contacted Media outlets and Scheduled interviews.
-Contacted Political Action Committees at state and National Level.
-Started relationships with Senators and their Political Directors in DC.
-Directed design of printed collatoral.
-Scheduled meetings throughout DC - participated in meetings at the highest level.
-Initiated recruitment of Volunteers
Graphics

Johnson Anderson

(Privately Held; Printing industry)

1998 — 2001 (3 years )

I helped to develop the four color sheet fed press department. I trained, managed and mentored other operators in the 4 color sheet-fed printing department.

Developed a keen understanding of color theory, and print technology, pre-press and customer relations.
Gained greater understanding into the graphics world and design techniques.
Photo Studio Assistant

Fingerhut Companies

(Privately Held; 1001-5000 employees; Marketing and Advertising industry)

May 1998 — August 1998 (4 months)

This was a temporary job that I took primarily for the educational value. Fingerhut is a mail order catalog giant – I worked closely with Stylists, Set Builders, Assistants, Lighting Gurus, Art Directors and Studio Leads. We shot mostly in studio but had some great location shoots.

I had the opportunity to light and photograph everything from Diamond rings, to Vacuums, to Pillows, to entire room sets. We used models when needed. Often we used upwards of 40 lights for a set.

It was one of the best photography education experiences I have had - learning in the trenches.
Graphics Technician

Bethany Press

(Photography industry)

1988 — 1996 (8 years )

This position was my very first introduction to the printing and graphics industries. I started as a college student and stayed on for a number of years afterwards.

Basically I printed books - on every press that they had in the shop. I became the top preformer, and consistantly had the lowest waste factors.

Being a highly creative individual - I was feeling shackled to the presses and needed to move on and up.

Paul Germo’s Education

New York Institute of Photography

yes , Photography , 1990 — 1993
Bethany College

Additional Information

Paul Germo’s Websites:

Paul Germo’s Interests:

business development, publishing, innovation, photography, family, God, homeschooling, Success, entrepreneurship, creative people, motivating people, pursuing DREAMS, warm weather, cross cultural experiences, teaching my children, freedom, people being who they were meant to be...