
Retail, Sales and Marketing Freelance Consultant [giuseppe.mauriello@ymail.com] 1300+
Naples Area, Italy

Retail, Sales and Marketing Freelance Consultant [giuseppe.mauriello@ymail.com] 1300+
Naples Area, Italy
Giuseppe Mauriello’s email address: giuseppe.mauriello@ymail.com
Welcome on my profile,
I am Giuseppe Mauriello, now my hometown is Naples in Italy, but I have also spent some periods of my professional life in other cities and countries such as Hamm (near Dortmund) in Germany, and Odessa in Ukraine.
I graduated in Economics and after I followed a master in e-business.
I am working now as marketing, sales and retail freelance consultant, focusing in apparel and fashion industry, but not only in the textiles industry. At the same time I am considering new career opportunities to insert me as manager in other firms.
My professional career strangely began in the automotive industry, working as Assurance Quality Manager in development of the quality system in compliance with requirement of UNI EN ISO 9001 and ISO/TS 16949, before in Fiat Group’s suppliers, and after in services provider for customer Ferrari and Maserati.
The second period of my professional career is developed in apparel and fashion industry as marketing and sales director for the brand Primo Emporio, a manufacturer of men’s and women’s clothings, accessories, including products such as watches, handbags, hats, belts, shoes.
Acquired competences and different working contests gave me the possibility to grow and to mature a strong orientation on business and results, leadership and teamwork, innovation, excellent client relationship management, analytical and technical skills and problem solving, organization and planning, quick decisions, adaptability, flexibility, reliability, perseverance and motivation, professionalism and ethic, ability to cope with pressure and project timelines.
I am a proactive networker in the most important and popular social networks on the web.
Giuseppe Mauriello’s email address: giuseppe.mauriello@ymail.com
Italian mother tongue, English good level.
Export Management, Internationalization, Franchising Management, Agents and Wholesalers Management, Retail Store Management, Global Capabilities, Costs Optimizations, Project Management, Advertising, Marketing Mix Management, Communication Strategy, Media and Adv Planning, Customer Relationship Management (CRM), Sales Process Improvement, problem solving, web analytics, social networking. Ability to develop, maintain and motivate teamwork. Productivity, effectiveness and trade performance.
(Apparel & Fashion industry)
April 2008 — Present (1 year 8 months)
Retail, Sales and Marketing freelance Consultant for small and medium enterprises, research and development of new customers, consulting to develop new business projects using web 2.0 tecnologies.
Consulting in intellectual property of trademarks and web domains.
April - May 2008: I lived about two months in Odessa (Ukraine), for start up personal project of cooperation between Italian production clothing's companies and Eastern Europe's retailers.
(Apparel & Fashion industry)
December 2005 — April 2008 (2 years 5 months)
Planning, research and market development in Italy and world.
Project and management to international fashion fairs:
-CPM 2007, Consumexpo 2008 at Moscow
-Kiev Spring Fashion 2008 at Kiev
-Chic 2008 at Beijing.
Participation in Campania’s associations for internationalization.
Plan, agreement and opening store in franchising.
Intellectual property of trademark PRIMO EMPORIO.
Sales & visual merchandising management.
Development of marketing mix tools:
-Brand corporation and identity
-implementation of marketing strategies
-media relations and planning
-web and analysis marketing
-communication material (catalogues,packaging) in collaboration with adv's agencies.
Advertising campaign management (negotiate rates,models, locations,fashion magazine).
Training programs: sales agents,dealers,franchisee (sell in), clients (sell out and loyalty programs).
I followed product develop in:
sample’s management,assessment costs and creation price lists of sale,orders management.
(Automotive industry)
May 2005 — November 2005 (7 months)
Freelance Consultant on System Quality Management.
APQP (FMEA and PPAP) in ISO/TS 16949:2002.
(Automotive industry)
October 2004 — April 2005 (7 months)
Process and Control Quality Consultant in automotive activities of CSL2 and problem solving for customer Ferrari and Maserati at supplier BJAutomotive GmbH (www.bjautomotive.de), in Hamm (Germany).
(Automotive industry)
February 2004 — October 2004 (9 months)
Freelance Consultant on System Quality Management.
APQP (FMEA and PPAP) in ISO/TS 16949:2002.
(Automotive industry)
October 2003 — January 2004 (4 months)
Assurance Quality Manager in development of the quality system in compliance with requirement of UNI EN ISO 9001:1994 and ISO/TS 16949:1999 for verification of annual monitoring of CERTO.
Determination of the business Key Performance Indicators (KPI) and writing of the annual reports 2003, related to the business performances and to the production processes.
Master , E-business integrator , 2003
Degree , Economics , 2001
PROFESSIONAL INTERESTS:, Time Management, Six Sigma, Reading Books, (Economics, Business, Motivation and Self-Improvement, Leadership, Networking), Coaching, Neuro Linguistic Programming, (NLP), B2C, B2B, Social Engine Optimization, (SEO), Guerrilla Marketing, Buzz Marketing, blog, marketing forum, Search Engine Marketing, (SEM), Web 2.0, Social Media, Green Marketing, Negotiating, Marketing Strategy, Professional Networking, Content Management System, (CMS), Web 2.0, Google Analytics, Web Marketing, Idea scouting, Cool Hunting, PERSONAL INTERESTS:, Digital Photography, Social Technology, Digital Arts, Wellness, Health & Wealth Science, Herbal Medicine, Reading Magazines, (Lifestyle, Fashion), reading Books, (thriller, cooking, food, wine), eBooks, martial arts, Travelling, Hiking, Skiing, Swimming, Gourmet Cooking, Running, Reading, Cinema, Theatre, Litterature, Marketing, Music, Vasco Rossi, Fashion, Made in Italy, Lifestyle, management, internet, web, social networks,
aSW, Decayenne, QUBE, LStyle, WhyteGold, SQUA.RE, Professional BlackBook, InterNations, Select Society, The Button Club, Diamond Lounge, Diane Fay, Elixio, eVelvetRope, Totalprestige, WiYo, Ecademy,