Gisela McKay

Current

Managing Director at NaturalHealthcare.ca
President & Chief Mastermind at pixcode Inc.

Past

Managing Director at Wellergize
Associate Director at byDesign eLab
Director, Web Software Development at X2idea Corp

Consultant at Crucible Management Solutions Inc
Consultant at GSA Consulting Inc.

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Recommended

4 people have recommended Gisela

Connections

93 connections

Industry

Information Technology and Services

Websites

Gisela McKay’s Summary

I've been lucky enough to have amassed a wide range of experiences that come together nicely in my role at pixcode. I started my first business at 9, and spent the bulk of my teenage years working in my parents' business.

As Chief Mastermind/Visioneer, it is my job to keep new ideas in the hopper and to keep projects fresh and current. For instance, I founded Wellergize as a spin-off of NaturalHealthcare.ca to meet the demands of clients looking for specific (and alternative) products and services in the workplace wellness field. I assessed the market and needs, and then assembled the team to match that assessment.

Having a wider ranging background means that I can spot niches and markets that open up in front of us, and rely on the depth of my contact base to ensure that we are positioned to take advantage of it.

Past experience includes:
* Telecom and computerized answering service software/hardware maintenance;
* Management Consulting & business analysis;
* Restaurant Manager (also worked front line customer service in retail briefly);
* Designer and Lead Developer for a CMS; and
* CTO for a New Media company.

I also have past lives as model, cheerleading captain. and fashion designer, but don't hold that against me ;-)

Gisela McKay’s Experience

Managing Director

NaturalHealthcare.ca

(Privately Held; 1-10 employees; Information Technology and Services industry)

August 2003 — Present (6 years 4 months)

A division of pixcode Inc., NaturalHealthcare.ca (NHC) brings information about Canadian natural health practitioners, products, services, manufacturers, stores, and venues, from Acupuncture to Zizyphus, and presents them in an easily searched format for the general public.

We've also just spun out a new brand, Wellergize™ - it handles the workplace wellness business so as not to interfere with/dilute the NHC brand. Need posters, Krames materials, handout, practitioners, speakers, workshops, or help coordinating wellness fairs? That's what the new arm does.
President & Chief Mastermind

pixcode Inc.

(Privately Held; 1-10 employees; Information Technology and Services industry)

May 2002 — Present (7 years 7 months)
Managing Director

Wellergize

(Information Technology and Services industry)

2007 — 2008 (1 year )
Associate Director

byDesign eLab

(Privately Held; 11-50 employees; Civic & Social Organization industry)

October 1997 — December 2003 (6 years 3 months)

A Think Tank and Research Network, with a specific focus on eGovernance and Civil Society. Associated with the McLuhan Program in Culture and Technology at the University of Toronto.
Director, Web Software Development

X2idea Corp

(Privately Held; 11-50 employees; Internet industry)

September 1999 — October 2001 (2 years 2 months)
Consultant

Crucible Management Solutions Inc

(Privately Held; 11-50 employees; Management Consulting industry)

October 1997 — November 1999 (2 years 2 months)

Performed a variety of tasks and duties critical to the growth of a start up company.
Consultant

GSA Consulting Inc.

(Privately Held; 51-200 employees; Management Consulting industry)

March 1993 — November 1996 (3 years 9 months)

Worked my way through the company from what was supposed to be a two week temp position filing during a school break, through Practice Assistant, Technical Writer, Interface Developer, DB developer, Web Developer, and Consultant.