
Recruitment Advertising Professional @gingerdodds ginger.dodds@shaker.com
Tampa/St. Petersburg, Florida Area

Recruitment Advertising Professional @gingerdodds ginger.dodds@shaker.com
Tampa/St. Petersburg, Florida Area
For over nine years at Shaker Recruitment Advertising and Communications, I have been working with my client base to develop and implement strategic advertising campaigns for their recruitment needs. In addition to recommending specific media for their open positions, I coordinate with my copywriting, creative and interactive teams to ensure my clients' message is consistent with their employer brand. My areas of expertise include: career site development, job board contracts, search engine marketing (SEM), media recommendations and planning, and social media / Web 2.0 strategies. Duties also include writing ads for both print and internet job postings, follow up with my clients, and developing additional business from my current client base as well as new business development.
Search Engine Marketing (SEM); media research and strategic planning; print and online job postings; job board contract negotiation; source tracking; velocity resume mining; career site development; print advertising; job fair research; radio advertising; social media / web 2.0.
(Marketing and Advertising industry)
May 2000 — Present (9 years 8 months)
As a Senior Account Executive at Shaker, I provide and oversee media planning, creative development, and implementation of comprehensive advertising and communication strategies for my clients. Service is our hallmark at Shaker, and I value the relationships built with my clients, enabling me to provide strategic and effective solutions to their recruitment and retention initiatives.
(Public Company; 10,001 or more employees; MCIP; Telecommunications industry)
1996 — 2000 (4 years )
As a Customer Service Representative at MCI, I was responsible for accepting inbound calls from both customers and potential customers of MCI's business telephone service. Additionally, MCI outsourced their customer service center to MSN and Chrysler Financial and I worked within both areas assisting members and customers with their accounts. I assisted as an Escalation Specialist as needed for my team in the abscence of a team supervisor and consistently earned awards for being in the top percentile for call handle time and quality.
(Newspapers industry)
June 1996 — 1997 (1 year )
As a freelance photographer for this weekly community newspaper (Seminole Beacon), I would take on assignments as needed and photograph local events.
Bachelor of Fine Art , Photography and Art History , 1994 — 1996
USF
Associates , Fine Art , 1992 — 1994
diploma , 1991 — 1992
social media | recruitment advertising | employer branding | reading | running | art | colored pencil drawing | photography | movies | www.ESDodds.com | yoga | travel
SHRMA