Lee Gientke

Lee Gientke

Marketing Pro - SEO, PPC, Affiliate and Real Estate Investor

Location
Boise, Idaho Area
Industry
Marketing and Advertising

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Lee Gientke's Overview

Current
  • Managing Partner at Turnberry Partners, LLC
  • Managing Partner at Webmix Marketing
Past
  • Associated Consultant at Election Day Consulting, LLC
  • Sales Coordinator at SIG, Plc
Education
Connections

500+ connections

Websites

Lee Gientke's Summary

Affiliate Management
• Successfully migrated 2,000+ affiliates from Commission Junction to LinkShare with no loss of revenue.
• Maintained highest average order size and conversion rate of any of company’s marketing channels
• Increased number of producing affiliates by 300% though a variety of communications strategies including HTML newsletters and conference calls.
• Wrote and executed affiliate marketing plan that increased year over year sales by more than 4% while industry revenues were down 5%.
• Regularly published on industry-recognized blogs and publications such as GoYaMi, Revenews.com and Revenue Magazine
• Produced regular reports analyzing channel performance
Online Marketing
• Developed, managed and executed paid search campaigns on Google, Overture and on other paid avenues.
• Wrote and maintained search engine optimized copy for websites while maintaining legal compliance.
• Developed and designed websites using HTML and CSS (URLs available upon request)
• Coordinated with other marketing staff to develop and execute e-mail campaigns and promotions

Catalog/Direct Marketing
• Paginated and wrote copy for 48 page catalog
• Developed and executed catalog production schedule, liaising with graphic designers and printer to meet strict deadlines.
• Developed promotional materials and direct mail pieces

Specialties

affiliate management, multichannel marketing, direct marketing, online marketing, CPA, CPM, CPC, pay per click, SEO, SEM, search engine, governmental relations, lead generation, event planning

Lee Gientke's Experience

Managing Partner

Turnberry Partners, LLC

2009Present (5 years)

Turnberry Partners, LLC is a property management and acquisition company focusing on real estate in the Utah and Oregon markets with a particular focus on student housing.

Managing Partner

Webmix Marketing

March 2004Present (10 years 7 months)

We are a marketing agency that provides end to end marketing solutions that help small and medium size businesses grow. We specialize in online marketing, direct mail and marketing strategy.

Director, Partner Development

OrangeSoda, Inc.

August 20082009 (1 year)

Business Development Manager

LeadPoint, Inc

June 2006July 2008 (2 years 2 months)

Affiliate Marketing Manager

ProHealth

October 2004May 2006 (1 year 8 months)

Associated Consultant

Election Day Consulting, LLC

20032004 (1 year)

Sales Coordinator

SIG, Plc

20032003 (less than a year)

Lee Gientke's Skills & Expertise

  1. SEM
  2. Lead Generation
  3. PPC
  4. Online Marketing
  5. SEO
  6. Search
  7. Affiliate Management
  8. Affiliate Marketing
  9. Online Advertising
  10. E-commerce
  11. Blogging
  12. Web Marketing
  13. Search Advertising
  14. Digital Marketing
  15. Marketing
  16. Digital Strategy
  17. Landing Page Optimization
  18. Analytics
  19. Management
  20. Entrepreneurship
  21. Mobile Marketing
  22. Web Analytics
  23. Marketing Strategy
  24. Copywriting
  25. Online Lead Generation
  26. Email Marketing
  27. Customer Acquisition
  28. Direct Marketing
  29. Conversion Optimization
  30. Multi-channel Marketing
  31. Direct Mail
  32. Google Analytics
  33. Strategic Partnerships
  34. Web Design
  35. Organic Search
  36. Business Development
  37. Social Media Marketing
  38. Sales
  39. Start-ups
  40. Digital Media
  41. Google Adwords
  42. Interactive Marketing

View All (42) Skills View Fewer Skills

Lee Gientke's Education

University of California, Santa Barbara

B.A., History

19982002

Lee Gientke's Additional Information

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