Greg Gibson

Current

CEO at OpenBuys.com
Principal at Gibson Venture Labs

Past

CEO / Co-founder at Notati
Co-founder at Betahouse
Cofounder / Adviser at Viximo

Founder / Chief of Product Strategy at Helium, Inc.
EVP Product Management & Marketing at Mall Networks, Inc.
Co-founder at Littlefish Commerce
Co-Founder / CEO at Enginehouse Internet Media Buyers
Director, Small Enterprise Commerce Products at Open Market
Founder / CEO at ICentral, Inc. (now ShopSite, Inc.)

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Education

New York University

Recommended

3 people have recommended Greg

Connections

284 connections

Industry

Internet

Greg Gibson’s Summary

I am an entrepreneur / technologist that has founded and/or served on the management team of companies in the areas of social media, e-commerce, and online advertising since 1995.

Greg Gibson’s Specialties:

E-commerce, social media, startups, venture capital, online advertising, systems design, business modeling, guacamole.

Greg Gibson’s Experience

CEO

OpenBuys.com

(Internet industry)

February 2009 — Present (10 months)

Leading the development of a next-generation e-commerce marketplace.
Principal

Gibson Venture Labs

(Internet industry)

October 2008 — Present (1 year 2 months)

Experimenting with new business models with a focus on commerce platforms and new media.
CEO / Co-founder

Notati

(Internet industry)

February 2007 — October 2008 (1 year 9 months)

Social annotation and market-driven content ranking technologies. Our first project is prayabout.com, a social media site for the religious market.
Co-founder

Betahouse

(Internet industry)

April 2007 — April 2008 (1 year 1 month)

Helped found Betahouse, a coworking space in Central Square, Cambridge. Web innovators sharing space to cultivate new ideas, help each other and build new connections.
Cofounder / Adviser

Viximo

(Privately Held; 1-10 employees; Internet industry)

August 2007 — November 2007 (4 months)

Recently funded company in the virtual goods space.
Founder / Chief of Product Strategy

Helium, Inc.

(Privately Held; 1-10 employees; Online Media industry)

March 2002 — May 2006 (4 years 3 months)

Invented a unique method for sorting user-generated content by harnessing peer-review while dramatically reducing gaming. Lead development strategy of Helium's market-driven platform for user-generated online publishing. Five patents filed. Helium has received funding from a private equity group.
EVP Product Management & Marketing

Mall Networks, Inc.

(Privately Held; 1-10 employees; Internet industry)

June 2005 — January 2006 (8 months)

Mall Networks creates private-label affinity online shopping malls for companies such as NASCAR Racepoints, Major League Baseball, and major credit card companies.

Responsible for leading product management and marketing efforts for Mall Networks. Built a platform that would support hundreds of clients, hundreds of merchants, and millions of members. The platform was designed to maximize the merchandising controls for each client while deploying search-engine optimization and usability best practices.
Co-founder

Littlefish Commerce

(Internet industry)

September 1999 — June 2001 (1 year 10 months)

Co-founder of a B2C micro-niche online catalog company. Created economies of scale in very small markets by operating under a large company infrastructure.

One portfolio B2C web site, HobbyTron, was spun out from Littlefish. HobbyTron reached #43 on the Inc. 500 list of fastest growing companies in 2004 and was sold in 2008.
Co-Founder / CEO

Enginehouse Internet Media Buyers

(Privately Held; 1-10 employees; Internet industry)

September 1998 — April 1999 (8 months)

Launched Internet advertising buying agency. Personally conceived and designed AdOctane, Enginehouse's proprietary platform for ad campaign workflow management. Serviced clients such as Microsoft and Encyclopedia Britannica.
Director, Small Enterprise Commerce Products

Open Market

(Public Company; 501-1000 employees; OMKT; Internet industry)

June 1998 — August 1998 (3 months)

Helped integrate ShopSite products into Open Market commerce platform after acquisition of ICentral.
Founder / CEO

ICentral, Inc. (now ShopSite, Inc.)

(Internet industry)

June 1995 — May 1998 (3 years )

Built e-commerce technology company that served the small- to mid-size business market. Developed distribution relationships with major ISPs and packaged software companies such as Adobe and Microsoft. Sold the company in 1998 to Open Market. ShopSite is used by over 10,000 businesses today.