George LaRocque

Current

Executive Vice President of Sales & Marketing at Arbita

Past

Vice President, Sales at Bullhorn
General Manager at HireDesk
Business Development at Deploy

Vice President, Sales at BrassRing
Principal at Benchmark
Business Development Manager at BBN Software Products
Manager/Owner at Progression Technology
Manager, Sales & Marketing Recruiting at Corico

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George LaRocque’s Summary

19+ years of general management, sales, and sales management experience. With more than ten years of experience building companies that provide software via Software as a Service model. SaaS expert - Revenue Driver in organizations providing SaaS delivered solutions to the Global 2000 and the SMB markets.

George LaRocque’s Specialties:

Sales, Marketing, Strategy Development, Revenue delivery, Building successful teams that work well together. Developing and mentoring staff. Software as a Service. SaaS

George LaRocque’s Experience

Executive Vice President of Sales & Marketing

Arbita

(Internet industry)

September 2008 — Present (1 year 3 months)

Responsible for Global Sales, Business Development, and Go To Market Strategies and Execution of this market-leading Internet Recruitment Technolgy, Media, and Services company.
Vice President, Sales

Bullhorn

(Privately Held; 51-200 employees; Computer Software industry)

October 2005 — September 2008 (3 years )

Drove 3 year - 398% revenue growth of On Demand Front Office Software Solutions for Staffing and Recruiting Firms. Solution includes CRM, ATS, Business Intelligence, and Groupware. Solutions delivered via Software as a Service (SaaS)

Grew sales team from 4 to 34+.
Implement management structure.
Implement Sales Process.
Implement Sales Training and Methodology.
Drive Sales Messaging, Strategy, and overall Execution.
12 Consecutive Quarters of over-plan performance.
General Manager

HireDesk

(Privately Held; 51-200 employees; Computer Software industry)

October 2003 — August 2005 (1 year 11 months)

Management of all Operations for this developer of web-based Applicant Tracking Software Solutions for the Human Resources and Staffing/Recruiting markets. Solutions delivered via Software as a Service (SaaS). P&L Responsibility. Drove Product, Sales, Services, and Partner Strategy. Launched Corporate HR Market division and product. Implemented Customer Lifecycle Management Model.
Business Development

Deploy

(Privately Held; 51-200 employees; Internet industry)

October 2002 — October 2003 (1 year 1 month)

Managed Business Development for this developer of Enterprise level Applicant Tracking Software Solutions. Particular focus in the Business Process Outsourcing (BPO), HRO and BPO markets.
Vice President, Sales

BrassRing

(Privately Held; 201-500 employees; Computer Software industry)

June 1998 — August 2002 (4 years 3 months)

Drove Revenue Growth from ~$100K Annual Recurring to over $35 Million Annual Recurring/$50 Million + total Revenue.

First OnDemand Applicant Tracking Software Solution for the Global 2000. Solutions delivered via Software as a Service (SaaS).

Grew and managed 55 person sales team (inside sales, outside sales, partner sales, sales operations)

Drove product, pricing, partner, sales, and market strategy with rest of Executive team.
Principal

Benchmark

(Privately Held; 11-50 employees; Internet industry)

1995 — 1998 (3 years )
Business Development Manager

BBN Software Products

(Computer Software industry)

1994 — 1995 (1 year )
Manager/Owner

Progression Technology

(Staffing and Recruiting industry)

1992 — 1994 (2 years )
Manager, Sales & Marketing Recruiting

Corico

(Staffing and Recruiting industry)

1988 — 1992 (4 years )